Dubai – Page 182 – The Media Network

Simon Thurston joins Alsayegh Media

July 27, 2015/0 Comments/in Movers & Shakers /by Emily Churchill-Owen

Simon Thurston has joined Emirati communications firm Alsayegh Media as Senior Creative Copywriter. Having worked across a variety of industries, Simon has gained experience in the UK, Kingdom of Saudi Arabia and the UAE.

In his new role, Simon will focus on strengthening creative content development for Alsayegh Media’s key clients in Dubai and Abu Dhabi, including Abu Dhabi Education Council, Health Authority Abu Dhabi and Emerson Climate Technologies.

“I am pleased to welcome Simon to the Alsayegh Media team,” says Leila Almaeena, Managing Director, Alsayegh Media. “His experience will prove invaluable and will strengthen a key area of our business – as well as meet the increased demand for intelligent, creative content.”

Simon adds “I am very pleased to be taking on a new challenge and joining such a diverse and talented agency. This is an exciting time for Alsayegh Media and I am confident I can build on the impressive momentum that has fuelled their success to date.”

TishTash wins Detox Delight account

July 27, 2015/0 Comments/in Account win /by Emily Churchill-Owen

Dubai-based marketing and communications agency TishTash has secured the account to cover all PR and communications for Detox Delight, the UAE’s first detox delivery service. The agency will work towards pushing the Detox brand as a whole, as well as working with Detox Delight to undertake more marketing and experiential activities and partnerships with relevant companies and brands in order to target and reach consumers.

“I’ve long been a fan of Detox Delight, as a busy and health conscious professional woman, and when the opportunity came about to work with a brand I genuinely love and believe in, we jumped at the chance,” says Natasha Hatherall, Managing Director, TishTash. “We’re excited to work with the Detox Delight team and support the exciting launches and initiatives they have coming up on 2015!”

Cicero & Bernay win new F&B accounts

July 26, 2015/0 Comments/in Account win /by Jill Downie

Dubai-based communications agency Cicero & Bernay has expanded its food & beverage portfolio with the addition of two new clients, Olive Garden and The Counter. The agency will cover all PR for the American casual dining concepts in Dubai, including media relations, event management, PR strategy and media training.

“The UAE’s food and beverage industry is dynamic and ever-changing and diners have a huge range of dining-options from which to choose,” says Ross Bethall, Director of Strategy, Cicero & Bernay. “C&B has an enviable track record of providing strategic PR support to casual dining brands in the region. We are delighted to be working with America’s finest restauarants.”

Viceroy Hotel Group welcomes Kirsten Spence

July 23, 2015/0 Comments/in Movers & Shakers /by Emily Churchill-Owen

Kirsten Spence has joined the Viceroy Hotel Group, Dubai as Director of Marketing and Communications. With over 10 years of experience in marketing and communications, Kirsten has worked for international hotel brands such as InterContinental and Jumeirah.

In her new role, Kirsten will form part of Viceroy’s leadership team in the UAE opening the Viceroy Dubai Palm Jumeirah resort. She will be responsible for developing, implementing and monitoring marketing and communications strategies, as well as coordinating media interest in the hotel.

“I’m extremely excited to return to the UAE to join the Viceroy team on such a landmark, game changing hotel opening on Palm Jumeirah,” says Kirsten. “Viceroy has a distinctive style and an appetite for positive disruption that will prove to be a very strong asset and a marketers dream!”

BPG Cohn & Wolfe win Festival of Literature account

July 22, 2015/0 Comments/in Account win /by Jill Downie

BPG Cohn & Wolfe has been appointed by the Emirates Airline Festival of Literature as its regional Public Relations agency to promote one of the world’s fastest growing and highest profile literary events. The Emirates Airline Festival of Literature is part of the Emirates Literature Foundation under the Chairmanship of HH Sheikh Ahmed Bin Saeed Al Maktoum, President of the Department of Civil Aviation, Chairman and Chief Executive Emirates Airline & Group, Chairman Dubai Airports and Vice Chairman HH Sheikha Latifa bint Mohammed Bin Rashid Al Maktoum, Vice Chairman of the Dubai Culture & Arts Authority (Dubai Culture) and Honorary Chairman of the Zayed University, Board of Alumnae.

The appointment comes after a competitive pitch process overseen by the Foundation Trustees which included several other agencies. Dubai-based BPG Cohn & Wolfe is already working with Festival management to promote the 8^th edition that will be held in March 2016 at the InterContinental Hotel, Dubai Festival City.

“The Emirates Airline Festival of Literature has built a reputation as one of the most exciting and eagerly anticipated events in the Middle East attracting world-class writers and thinkers from every corner of the globe,” says Kevin Hasler, General Manager, BPG Cohn & Wolfe. “We are looking forward to working in partnership with Isobel Abulhoul and her colleagues to continue to broaden awareness of the Festival and contribute to its continuing success.”

Isobel Abulhoul, CEO and Trustee of the Emirates Literature Foundation and Festival Director of the Emirates Airline Festival of Literature, commented “The ideas, creativity and passion for the Festival and objectives that BPG Cohn & Wolfe demonstrated convinced us that they will provide the highest levels of professionalism to help us build on the success of the world’s fastest growing literary gathering. It was clear that they have a deep understanding of the Festival, its objectives and future vision and we are looking forward to a mutually beneficial partnership for the future.”

FLC promotes Preeta Panicker

July 22, 2015/0 Comments/in Movers & Shakers /by Emily Churchill-Owen

Dubai-based Marketing, Events and Model Management Agency, FLC has promoted Preeta Panicker to the role of Division Head – Events. Most recently, Preeta was Events and Marketing Manager, and she brings over 14 years of experience to her new role.

As Division Head – Events, Preeta will oversee the department’s growth, position FLC as a complete event solutions provider, grow the database of regional and international talent, and increase the number of large scale event executions on a regional level.

“My promotion is a welcome reflection of the continued trust that the Managing Partners have in me and my work, and for that I feel validated and proud to continue to aim high,” says Preeta. “My personal and professional journey with FLC has been rewarding.

Park Lane PR signs Hitz PR account

July 21, 2015/0 Comments/in Account win /by Jill Downie

Dubai-based Park Lane PR has added Hitz LLC to its growing client portfolio. The boutique communications agency will cover all PR and communications in the Middle East for an extraordinary new concept set for UAE launch later this year.

“Securing Hitz LLC is a major win for Park Lane PR, and will offer an unsurpassed new concept for the UAE,” says Peter Redding, Founder, Park Lane PR. “This is a very exciting time to partner with them and we look forward to some major announcements in the very near future.”

Boguslavsky & Co wins Exclusive Tables account

July 21, 2015/0 Comments/in Account win /by Jill Downie

Niche digital strategy agency Boguslavsky & Co has won the Exclusive Tables account where they will assist with early-stage growth, regionally and internationally. A leading mobile startup on the Dubai scene, Exclusive Tables is a luxury lifestyle application, currently in Dubai and soon launching in Barcelona and Ibiza.

“Exclusive Tables is set to disrupt the entertainment industry and we will be making sure they succeed,” says Marianna Boguslavsky, Managing Director, Boguslavsky & Co. “We’re absolutely delighted to have won this innovative startup account. Our agency is focusing more and more on working with startups and helping them with tactical growth strategies.”

Chris Bergman, Founder of Exclusive Tables, adds “We chose Boguslavsky & Co as they’re clearly an agency that understands our product and brand. We hope to leverage their knowledge of social media management and Dubai to really drive our brand awareness and user registrations.”

Gulf News Publishing welcomes Mona Motamedi

July 20, 2015/0 Comments/in Movers & Shakers /by Emily Churchill-Owen

Mona Motamedi has joined Gulf News Publishing as Events and Promotions Manager. Mona previously worked as an Account Manager at advertising agency Atom, and brings over 10 years of experience in marketing and events to her new role.

As Events and Promotions Manager, Mona will be responsible for events, promotions and marketing related to the branding of Gulf News Publishing titles such as Aquarius, Inside Out, Alpha, Wheels and Friday Magazine.

“My background is in marketing, it’s what I’ve done all my life,” says Mona. “However events are what I am passionate about. What better then, to combine both with a position in such a well established company as Gulf News!”

Clement Dean promoted at BPG Group

July 19, 2015/0 Comments/in Movers & Shakers /by Emily Churchill-Owen

Regional marketing and advertising agency BPG Group has promoted Clement Dean to the role of Senior Account Manager. Having previously worked for the agency as Account Manager, Clement has over six years of experience in public relations.

As Senior Account Manager, Clement will be responsible for delivering on-brand innovation and contributing to the achievement of business objectives for clients. He will also lead client relationships and build media relationships for BPG Group.

“It is great to be recognised and rewarded for the effort and hard work I have put in,” says Clement. “I will take this opportunity to further my learnings and experience, as well as to work towards greater results and achievements for the company.”

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