RedFest DXB forms new partnership
Two-day music festival Virgin Radio RedFestDXB has confirmed its return to Dubai Media City Amphitheatre on February 2 and 3, 2017, as well as a new strategic partnership with Live Nation. The new partnership will bring together RedFest organiser Done Events’ and Live Nation’s access to sought-after artists as well as knowledge and best practices in production, operations, marketing and ticketing.
“Live Nation is committed to furthering the growth of the UAE and GCC music industry,” says James Craven, Managing Director, Live Nation Middle East. “We believe this can be achieved by working together with the most passionate and dedicated organisations who share our mission to make the Middle East a key destination for local, regional and global music acts and fans alike.”
Girish Anil Bhat, Managing Director, Done Events, adds ” Virign Radio RedFestDXB has attracted over 50,000 fans to the event and in its fourth year, we are proud to welcome Live Nation as a partner to strengthen the event and attract even bigger international artists to perform at the festival.”