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Image Nation transferred to twofour54

At a board meeting chaired by His Excellency Mohamed Ebrahim Al Mahmood, Chairman and Managing Director of Abu Dhabi Media, the decision has been made to transfer Image Nation to Abu Dhabi Media Zone Authority, twofour54. Founded in 2008 as a subsidiary of Abu Dhabi Media, Image Nation serves to help build foundations for the development of the entertainment industry in Abu Dhabi and the UAE.

“Abu Dhabi Media is proud to have witnessed Image Nation grow so rapidly over just six years into one of the leading creators of media and entertainment content in Abu Dhabi and the UAE,” says His Excellency Mohamed Ebrahim Al Mahmood. “Following a thorough examination of the prospects for future growth of the company and given our vision to focus on media content in the region, the Board of Directors feel it is the ideal time to transfer Image Nation to the Abu Dhabi Media Zone (twofour54). This move will ensure that Image Nation is in a position to continue creating quality media content for local and international audiences, and will benefit the local industry by creating jobs and opportunities for professional development, in collaboration with key international partners.”

Noura Al Kaabi, CEO of twofour54 adds, “We are very pleased to welcome Image Nation, one of the region’s leading content creators, to the twofour54 campus. Image Nation’s relocation to Abu Dhabi’s home of media and entertainment is a boost to the industry eco-system that we have created to support our growing media industry. Both twofour54 and Image Nation have shared goals of creating world-class content, developing regional talent and enabling local filmmakers to learn from international experts in the industry. We look forward to working even more closely with Image Nation in growing the UAE’s filmed entertainment sector.”

F1 media rights for MENA handed to MP & Silva

Leading Media rights agency MP & Silva have acquired the exclusive media rights to all Formula 1 Grand Prix races, qualifying and practice sessions in the MENA region for a period of six years beginning with the 2014 Championship, until 2019.

“We are extremely honoured with this long-term relationship with Formula 1 as sales representatives for the FIA Formula one World Championship,” says Andrea Radrizzani, Founding Partner, MP & Silva. “This partnership is a recognition of our leadership in the sports media rights market and we look forward to supporting Formula One Management in furthering popularity in general, and guarantee improved audiences of F1 races in MENA.”

The deal includes more than 100 hours of programming every year for the territories of MENA, Romania and Poland, taking over from Abu Dhabi Media, who held the rights for the season that ended in 2013.