Sri Lankan-based hotel appoints CSPR Group

Dubai-based boutique agency, CSPR Group has been appointed by Arabella On Boossa as its PR agency in the UAE. Arabella On Boossa is a private boutique hotel based in Sri Lanka that aims to maintain the Sri Lankan traditions, while allowing complete tranquillity for its guests. CSPR Group will handle all marketing and PR activities for the hotel across the UAE.

“You have to be able to understand luxury travel to represent it properly,” says Danielle Wilson Naqvi, Founder, CSPR Group. “Having stayed at Arabella On Boossa and experienced first hand this unique concept, I can safely say this is a hotel that should be on every discerning traveller’s bucket list.”