Skincare brand appoints POP Communications

Dubai-based public relations and influencer marketing agency, POP Communications has been appointed as the PR agency for the launch of BEA Skin Care in the UAE. BEA Skin Care is a cruelty-free skincare range that utilises potent concentrates of active ingredients, which are medical grade and synthetic-free. POP Communications will handle all public relations and media activities for the launch of BEA Skin Care across the UAE.

“We’re very excited to launch BEA Skin Care in the UAE and helping in establishing more points of sales for the brand!” says Roxanne Mukhi, Managing Director, POP Communications. “As a well-loved brand with a global customer base and celebrated by many British bloggers UK-wide, BEA Skin Care is a welcome addition to our growing beauty portfolio.”