Memac Ogilvy secures Coco Collection account

Coco Collection has appointed Memac Ogilvy Public Relations (MOPR) as its agency for the UAE. Created in 2007, the Maldives-based luxury resort was formed as a subsidiary of Sunland Hotels & Resorts, and is fast becoming a premier luxury resort brand with a collection that includes Coco Privé, Coco Resorts: Retreats and Coco Palm. Responsible for supporting Coco Collection’s communications in the region, MOPR will be working in partnership with hospitality brand from this month.

“We are delighted to be representing Coco Collection in the Gulf,” says Ronald Howes, Managing Director, Memac Ogilvy & Mather. “This inspirational group is renowned for service led by experience and setting benchmarks for the industry. We look forward to being a part of the Coco Collection family and supporting their mission to become the most desirable boutique luxury hospitality brand with authentic Maldivian roots.”

Shafa Shabeer, Director of Marketing for Coco Collection adds, “We at Coco Collection are thrilled to add Memac Ogilvy to our team. It is an honour to work with such an established agency and we look forward to a long and rewarding collaboration with our new colleagues in Dubai. We are excited to introduce our neighbours in the Gulf region to the manifold unique experiences on offer at our exclusive island properties in the Maldives!”