M&C Saatchi UAE welcomes new Head of Social Media 

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Global communications agency, M&C Saatchi UAE has appointed Mitch Williams to the role of Head of Social Media. With over five years of experience in social media branding, Mitch previously worked with Create Media Group where he held the role of Social Media Director and most recently worked with Serviceplan Middle East where he also held the role of Social Media Director. In his new role, he will set up and drive the digital and social media offering for the agency across all parallels of digital but initially focusing on content strategy development and creation.

“I have always been inspired by the great work done by M&C Saatchi both locally and globally, and now I have the opportunity to not only work within the agency but help build their digital offering,” says Mitch.

ASDA’A BCW wins 28 awards at International Business Awards 

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Dubai-based PR agency, ASDA’A Burson Cohn & Wolfe (BCW) has received a total of twenty eight awards at the International Business Awards that took place on October 20, 2018 at the InterContinental London Park Lane Hotel. The agency secured five gold, ten silver and twelve bronze medals in the PR category, including a gold for PR Agency of the Year for the Middle East region and a special award for Most Honoured Public Relations Agency.

“This year has been one of change and growth for us as an agency, both regionally and globally,” says Sunil John, Founder, ASDA’A BCW. “What remains consistent throughout is our endeavour to raise the bar of excellence within our industry. Our focus has always been on delivering the highest quality for our clients, and we’re delighted to have our team’s fantastic work and dedication recognised at such an esteemed international platform.”

Pinpoint Media Group welcomes Gareth Kurt Warren 

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Pinpoint Media Group has appointed Gareth Kurt Warren to the role of Head of Digital Strategy. With over ten years of experience in regional PR and journalism, Gareth previously worked with GNTECH.ae where he held the role of Launch Editor and most recently worked with Gulf News Guides where he held the role of Editor. In his new role, he will oversee the digital and social growth of magazines under the agency including Altitudes, Yachts Middle East, Debonair, Watch 1010 and La Femme, while also standing in as the Acting Digital Editor EDGARDaily.com.

“EDGAR is one of the oldest, most trusted and dependable men’s magazine in the region,” says Gareth. “It has had incredible editors and writers since its launch and it’s amazing to contribute to the brand’s growth. PPMG have a collection of amazing brands, well-respected print titles, and passionate Editors. Taking these brands to the next level, online, is going to be fun and quite exciting.”

markettiers MENA makes new appointment

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Broadcast PR specialists, markettiers MENA has appointed Lucy Davies to the role of Account Director. With over seven years within the agency in London, Lucy most recently worked with a variety of clients including DMCC, L’Oréal, Volkswagen and Audi. In her new role, Lucy will be responsible for overseeing client management, introducing new innovative routes to engage with audiences while driving the agency’s offerings when it comes to live streaming, video news releases and producing podcasts to mobilise audience behavior.

“After seven years being based in the London office, and supporting the UAE, I’m excited to make the move full time,” says Lucy. “It’s an ever changing landscape for PR professionals in the Middle East and I look forward to driving further growth and supporting the expansion in the region and beyond.”

Cheryl King, Managing Director, markettiers MENA, “Over the past few years Lucy has been supporting the MENA team from our London headquarters, and has been instrumental in helping to drive our growth as a broadcast specialist in region. Her relocation to Dubai is testament to her passion for the region and how she has quickly embraced the needs of the market, evangelising broadcast and its power to reach core and new audiences. We’re excited to welcome Lucy to our team on the ground as we continue to introduce and work with our clients on impactful routes to mobilise behaviour.”