LIGHTBLUE signs ‘Nestlé Choose Wellness’ account
LIGHTBLUE advertising agency has signed an exclusive agreement with Nestlé to manage the audiovisual production and social media for its ‘Nestlé Choose Wellness’ healthy living movement. The regional campaign includes Lebanon, Jordan and the GCC, and aims to help combat the growing rates of lifestyle diseases and obesity. “Designed to encourage the adoption of healthy habits through More Info »
arabianEye to represent Magnum Photos
ArabianEye has announced that it will exclusively represent Magnum Photos in the MENA region. arabianEye, which has been established for over a decade, serves a range of global advertising and marketing agencies, corporations and media publishers. In their new partnership, arabianEye will be in charge of distributing Magnum Photos’ extensive collection of editorial images to More Info »
DJ Bliss is newest Contributor on Yahoo! Maktoob
Marwan Parham Al-Awadi, aka DJ Bliss, has been officially announced as a Guest Contributor on Yahoo! Maktoob. In his new role, the Emirati DJ and TV personality will be talking about what’s hot and what’s not in the local and international entertainment scene. “I’m grateful that Yahoo! Maktoob chose me as their contributor,” says Marwan. “I More Info »
Maryan Abdinur joins Aziza Communications
Maryan Abdinur has joined Aziza Communications as PR Assistant. Maryan has previously worked on The Big Issue, Malawi, a street newspaper dedicated to fostering small enterprise and reporting on issues affecting lower income groups. In her new role, Maryan will oversee social media for all client accounts as well as support the PR team with daily workflow. “I’m More Info »
Seven Media signs Waldorf Astoria RAK
Seven Media have been appointed as the PR agency for the Waldorf Astoria in Ras Al Khaimah. They will be responsible for all PR and media relations work with the hotel, across the UAE, GCC and key international markets. “Waldorf Astoria Ras Al Khaimah is unquestionably one of the finest hotels in the region with More Info »
Nada Kabbani joins ELLE
Nada Kabbani has joined the ELLE Arabia team as Fashion, Beauty & Lifestyle Editor for ELLE Arabia online. Previously Fashion Director for OK’s Red Carpet magazine, Nada most recently spent time freelancing, largely as the Fashion and Beauty Editor for Arabia.com. “Moving forward with my career, a beautiful opportunity was opened with ELLE Arabia,” says Nada. “It was a dream to More Info »
Mojo PR partners with SERMO
Mojo PR has been signed by SERMO Communications as its exclusive partner in the Middle East. SERMO Communications was founded in 2009, and the global lifestyle and communications network currently has 12 partners in 17 cities across 14 countries. In addition to Mojo PR in the Middle East, SERMO has most recently appointed a partner in France, L’Agence More Info »
George Eid joins Murr TV
George Eid has joined the Murr TV team as Deputy Editor-in-Chief and Senior Correspondent. George, who previously worked as Deputy News Editor and International Correspondent for Sky News Arabia, will be managing the editorial teams and assisting the Editor-in-Chief in daily editorial tasks, as well as reporting on war coverage, political and social coverage, and More Info »
Arabian Business announces Power 100 2014
For the tenth consecutive year, Arabian Business has compiled the names of the World’s 100 Most Powerful Arabs. Unlike previous years, the 2014 list has been broken down into nine categories – Leaders; Pioneers; Legends; Heroes; Geniuses; Creatives; Entertainers; Thinkers and Generation Next. With a shortlist of over 1200 candidates, some of the names include More Info »
OMD signs Aramex account
Aramex has appointed OMD to manage its digital media and communications, in order to support the expansion of its eCommerce offering – Shop and Ship. The online shopping delivery service allows users to purchase items from international websites and have them shipped to consumers living in 52 destinations worldwide. The service is not only proving More Info »