CARA signs Rebecca Treston at Euromed
CARA Public Relations has won the account for Rebecca Treston at Euromed. Founded in 1999 by Rebecca Treston, a licensed Medical Aesthetician and Laser Specialist as well as a member of the American Academy of Anti-Ageing, the clinic aims to help clients achieve and maintain healthy, younger-looking skin and improve body imperfections. CARA Public Relations More Info »
Arab Woman Awards UAE judges confirmed
The Arab Woman Awards UAE has finalised the panel of female judges for its 2015 edition. Aiming to raise public awareness of significant achievements by Arab women in the region, nominations for participants are open to the public until September 20, 2015, on the website www.ArabWomanAwards.com. To be eligible for an award, nominees should be female, More Info »
Sakshi secures ALSHOP.com campaign
E-commerce company ALSHOP.com has signed Sakshi Advertising & PR as the marketing agency for their seventh anniversary campaign. The company has been catering to the MENA region with its e-shopping experience since 2008 and the new campaign, called The Big 7, will offer a range of deals to UAE-based consumers. Sakshi Advertising & PR will More Info »
Mary Katranzou to collaborate with Stylist Arabia
Fashion designer Mary Katrantzou has teamed up with Stylist Arabia magazine to guest edit a September issue of the weekly title. Enlisting the help of many of her friends, including make-up artists, models and philanthropists, Mary will be in charge of the issue, giving readers an exclusive sneak peak at her upcoming Spring/Summer 2016 collection. She will More Info »
Dentsu Aegis Kuwait partners with Views
Dentsu Aegis Network in Kuwait has partnered with Views Communications. With offices based in Kuwait City, Views Communications will be responsible for the media planning and buying requirements of Carat and other Dentsu Aegis Network clients in the country. Views Communications is a full service agency that spans media planning and buying, creative, PR and More Info »
Annalect MENA to partner with Ensighten
Omnicom Media Group MENA’s data, technology and analytics division, Annalect MENA, has partnered with enterprise data and tag management company Ensighten, to bring first-party data insights to the region’s advertisers. The partnership aims to help advertisers improve the efficiency and ROI of their brand campaigns. The Ensighten open marketing platform enables brands to collect, own More Info »
Socialize welcomes new Account Manager
Lucie Semmau has joined digital communications agency Socialize as an Account Manager. With over three years of experience in digital marketing, Lucie most recently worked as a Digital Account Manager at McCollins Media in Dubai. As an Account Manager, she will be handing the social media strategy for brands under Socialize’s portfolio. “I truly believe More Info »
Vizeum MENA wins PUMA campaign
Vizeum MENA has won the account to cover all media buying and planning for an upcoming PUMA campaign. The agency, part of the Dentsu Aegis Network, will offer the sports brand an integrated approach to communications planning, beginning with the new brand campaign launching in September, called PUMA Pact – No Matter What. Vizeum MENA More Info »
Updates to Twitter Publisher Network
Twitter has made some major changes to the Twitter Publisher Network – now called Twitter Audience Platform – a feature aimed at helping advertisers connect with audiences beyond Twitter in thousands of mobile apps. As well as its name change, the Twitter Audience Platform is now being expanded beyond mobile app installs and re-engagements by More Info »
Rawaj International secures Zorlu Centre
Boutique communications agency Rawaj International has acquired the PR account for Zorlu Centre, Turkey’s new lifestyle destination, located in Istanbul. The centre features over 72,000 square metres of scenic space dedicated to shopping, art and eateries, as well as the Zorlu Performing Arts Centre, Zorlu Park and Raffles Istanbul. Rawaj International will be handling all More Info »