Katch International wins entertainment account
Marketing, PR and events agency, Katch International has won the account to handle all PR operations for Escape Reality. Launching in February 2017, Escape Reality is an interactive real-life escape game immersed with a series of movies and video game themed rooms customised for a real-life escape experience. Katch International will be responsible for the More Info »
BPG Cohn & Wolfe secures record-breaking account
Dubai-based PR agency BPG Cohn & Wolfe has been appointed to handle all PR operations for the Guinness World Records. First published in 1955, Guinness World Records is a global authority on record-breaking achievements and has helped place record breaking at the heart of their marketing campaigns, employee-engagement programmes and live experimental events. BPG Cohn More Info »
Edelman makes key appointment
Edelman UAE has appointed Robin Gordon-Farleigh to the role of Regional Director for Government Strategies for the Middle East. With over 23 years of experience, Robin previously worked with the UK Department of Health as the Head of Media Planning and Strategy and is currently with the Prime Ministers office as the Senior Communications Strategist. More Info »
How They Did It – Q Communications
TMN sits down with Elsa Roodt, Managing Partner at Dubai-based communications agency, Q Communications, to get an in-depth look into one of their highly successful PR campaigns… Project Overview: Hosted at the Abu Dhabi National Exhibition Centre (ADNEC), China Trade Week UAE is a comprehensive trade event that showcases high-quality Chinese products from a More Info »
McCollins wins pet food company account
Dubai-based boutique PR and digital brand activation agency, McCollins Media has won the account to handle all social media operations for Nature’s Variety, a pet food company. Headquartered in Nebraska, USA, Nature’s Variety is a food company that provide natural, holistic and nutritionally balanced meals for pets and empowers people to choose a variety of More Info »
Yseventy7 secures new F&B account
Dubai-based creative consultancy, Yseventy7 has secured the account to handle all PR operations for Boon Coffee. Founded by Orit Mohamed, Boon Coffee is a 100% Arabica coffee, harvested directly from farming communities in Ethiopia and offers premium coffee varieties including Yirgacheffe and Harrar to coffee lovers in the UAE. Yseventy7 will be responsible for all More Info »
ITP Live announces talent signings
ITP Media Group’s new digital division, ITP Live, has announced the signing of 26 key personalities to its influencer agency, including designers, YouTube stars, business thought leaders, models, beauty ambassadors, fashionistas, an Olympian and a 15-year old sneaker aficionado. It will now represent and oversee all commercial deals for Abdulla Al Abdulla, Afra AlMarri, Aishwarya Ajit, Ali Al More Info »
PRCA launches mentoring scheme
Public Relations and Communications Association (PRCA) has collaborated with PRWeek to launch a new mentoring scheme in the UAE and UK. Aiming to inspire the next generation of PR and communication leaders, the Fast Track mentoring scheme will launch with an initial 21 mentors including Yiannis Vafeas, Managing Director at Golin MENA and Alex Malouf, More Info »
House of Comms appoints new Account Executive
Dubai-based integrated communications agency, House of Comms has appointed Olivia Lee Ray to the role of Account Executive. A graduate from University of Leeds with a degree in Communications Studies, Olivia has previous PR experience in the F&B, lifestyle and the travel industry. In her new role, she will work on House of Comms’ client More Info »
Naomi Chadderton joins Dubai agency
Dubai-based PR agency, MCS Action, part of Action Global Communications has appointed Naomi Chadderton to the role of Editorial Manager. With eight years of editorial experience, Naomi most recently worked on Ahlan! magazine as Fashion and Beauty Editor and has extensive experience in the region, having also worked as Editor for The Dubai Mall Magazine, More Info »