Z7 Communications wins account to represent Coach
Z7 Communications has been appointed to represent Coach across the Middle East. The designer brand recently unveiled its first campaign under the tenure of Creative Director Stuart Vevers, with the Fall 2014 collection to feature ready-to-wear and accessories for the brand. Coach is currently available across the Middle East with boutiques in the UAE, Saudi More Info »
Carat predicts 5% global ad growth
Carat, a leading independent media planning and buying specialist, has published forecasts for global advertising expenditure, predicting a boost of 5% for this year, as well as in 2015. Based on data received from 59 markets across North and South America, Asia Pacific and EMEA, the Dentsu Aegis network’s latest forecast shows an increase of More Info »
TCApr to represent El Corte Inglés
Following on from a competitive pitch process, TCApr has won the account to represent El Corte Inglés, Spain’s leading department store in its communications activities across the GCC. Headquartered in Madrid, Europe’s largest department store chain carries a range of designer boutiques including Louis Vuitton, Cartier, Armani, Dior and Hermes. “Winning the El Corte Inglés pitch is a More Info »
Getty Images signs deal with QOC
Getty Images has signed a deal with the Qatar Olympic Committee (QOC) to create a bespoke digital archive system for the QOC’s heritage assets. Getty Images will partner with digital video systems designer EVS to build the archive management system, which will host videos, tapes, DVDs, photos and documents dating from 1979. Getty Images’ web-based More Info »
Vineetha Menon joins NPI Media
Vineetha Menon has joined NPI Media as Editor of the Concierge portfolio. Having spent the previous two years at Mediaquest, Vineetha was Editor of Aficionado across its print, online and iPad editions, and was responsible for content across client-led titles including the monthly events guide for Dubai Tourism, Dubai Calendar and Mercedes Benz magazine. In More Info »
Snapchat settlement resolves ownership dispute
Messaging service Snapchat has ended a bitter dispute over the app’s origins in a private settlement. In a legal battle that has extended for over a year, Snapchat’s CEO Evan Spiegal and CTO Bobby Murphy have acknowledged that the idea for the company included ousted Co-Founder Frank Reginald ‘Reggie’ Brown IV. With the company now More Info »
UM MENA to retain L’Oréal account
Following a competitive pitch process, UM MENA has won the contract to retain the media planning and buying account for L’Oréal in the Middle East and North Africa region. Effective immediately, UM MENA will handle integrated strategic media duties for the global cosmetic company’s 27 brands, with the account spread across four key categories in the Middle More Info »
Apple Watch runs apps from third-party developers
During the highly anticipated Apple event last night – which announced the launch of the iPhone 6 and iPhone 6 plus – it was confirmed that the Apple Watch, set to be released early 2015, will be offering more than just a selection of Apple-designed apps; which include iMessages, Health, Calendar, Weather, Mail, Photos, Camera’s More Info »
Twitter tests ‘buy’ button in the USA
Twitter has introduced a ‘buy’ button to a limited number of users on its US service. A number of people on iOS and Android will start to see tweets which include an option to buy products directly from their timeline – shifting the social media platform into the e-commerce arena. “We are beginning to test More Info »
Aziza Communications wins Trevor Sorbie account
Aziza Communications has been appointed to handle the public relations for professional haircare brand Trevor Sorbie in the UAE. Newly launched in the region, the famed British brand will offer a range of products that have been tested, developed and approved in Trevor Sorbie’s award-winning salons. “We are thrilled to be working with Trevor Sorbie More Info »