PRCA MENA announces award winners

PRCA MENA has announced the winners of its inaugural awards ceremony that took place on February 08, 2017. Hosted at the H Hotel Dubai, the awards ceremony honoured and recognised individuals, teams and campaigns from the PR and communications industry across the Middle East and North Africa.

Winners included Q Communications for Best B2C Campaign, Weber Shandwick for Best B2B Campaign, Volkswagen for Best Influencer Relations, Instinctif Partners for Best Crisis Campaign, Dubai Multi Commodities Center for Best Integrated Campaign, MCS Action for Best Media Relations Campaign, Brazen for Regional Campaign of the Year, Golin MENA for Results on a Budget, Matrix Public Relations for Small Consultancy of the Year and Seven Media for Large Consultancy of the Year. Bassem Ayache, Associate Manager at Golin MENA won the Rising Star of the Year award and Ziad Hasbani, Chief Executive Officer at Weber Shandwick was honoured as PR Leader of the Year.

“It is a great pleasure to announce the winners of the inaugural PRCA MENA Awards,” says Leanne Foy, General Manager, PRCA MENA. “The breadth and depth of entered campaigns, teams and individuals, demonstrates the strength with which PRCA MENA is growing.”

New Middle East PR Manager for Volkswagen

Michelle Hogan has been announced as the new Middle East PR Manager for Volkswagen. Having lived in the region for over five years, Michelle is well acquainted with the Middle East market, and has extensive experience in both luxury and mass automotive segments.

“Volkswagen is a great company to work for and a respected global brand, I’m delighted to join the group,” says Michelle. “There are some really exciting things on the agenda for 2014 and I am looking forward to getting into my new role.”

Michelle will be based at the Dubai Airport Free Zone offices and is contactable at / +971 (0)4 204 5888