MEPRA announces recipients of the Visionary Award

Members of the Middle East Public Relations Association (MEPRA) have voted for and chosen the top executives from the communications industry, as well as the corporate and government sectors, as recipients of its Visionary Award. Tara Rogers, Managing Partner, Mojo PR, won the communications agency executive Visionary Award, while Ala’A Eraiqat, Group CEO, Abu Dhabi Commercial Bank was chosen as the corporate Visionary Award winner. Maijida Ali Rashide, Assistant Directory General of Dubai Land Department & Head of Dubai Real Estate Promotion Centre was the recipient of the award in the government/not-for-profit sector.

The winners of the Visionary Award have been recognised for their impact and thought leadership over the previous years. The Visionary Awards were organised as part of the MEPRA Leadership Majlis, which was supported by destination partner Abu Dhabi Convention Bureau, as well as event sponsors Weber Shandwick MENA and MCG Associates.

“I’m delighted to have three remarkable communicators winning our first visionary awards,” says Brian Lott, Chairman of MEPRA. “Ala’a, Majida and Tara have all shown exemplary leadership in terms of their respective areas of business and enterprise, and they’ve ensured that effective communications are at the forefront of the work being done by their respective organisations.”

For further information, contact Carine Duvignaud at / +971 (0)55 948 7491

Mojo PR partners with SERMO

Mojo PR has been signed by SERMO Communications as its exclusive partner in the Middle East. SERMO Communications was founded in 2009, and the global lifestyle and communications network currently has 12 partners in 17 cities across 14 countries. In addition to Mojo PR in the Middle East, SERMO has most recently appointed a partner in France, L’Agence Lorraine de Boisanger. Both new agencies will join the other SERMO partners in Mumbai, India on 30 April for the network’s fourth annual conference, organised by the founders of SERMO, Talk PR.

“SERMO is now almost five years old and I feel really proud of what we have all achieved in creating a unique PR network that offers a viable alternative to the big global players,” says Tanya Hughes, President, SERMO Communications. “One thing that really stands out is the collaborative nature of the network – the fact that the network’s built on mutual understanding and respect, not ownership. Our new partners in Dubai and Paris share the sensibility and ambition to build global relationships. I relish the prospect of taking the network to the next level.”

Tara Rogers, Co-founder and Managing Partner of Mojo PR adds “We are delighted to be part of a network of like-minded agencies with the global reach that SERMO has developed. Increasingly, our clients require support in markets around the world and to know that we have immediate access to partners with a similar approach is both exciting and reassuring. We hope to contribute as much as we gain.”

Louise Mezzine, Co-founder and Partner of Mojo PR also adds “Joining SERMO marks a major milestone in the development of Mojo PR. We are really looking forward to using the collective intelligence of the network to add value to our team, clients and partners.”