Omnia expands into Jordan

UAE-based digital agency, Omnia has launched its Jordan office as part of its expansion plans. Located in Amman, the new office is in response to the growing demand for Omnia’s digital expertise and will act as a digital development hub for the company’s growing roster of digital clients which, at present includes the Saudi Arabian Football Federation, Emirates NBD, Al Yah Satellite Communications Company (Yahsat), Abu Dhabi National Oil Company (ADNOC) and ACWA Power.
“Given the breadth and scale of digital consultancy and transformation work that we regularly undertake and deliver on behalf of some of the region’s, and world’s, biggest brands, we are committed to attracting and developing world-class talent,” says Adam Booth, Managing Director, Omnia. “Our new Jordanian office and the talented Arabic speaking team that comprise it – coupled with our regular investment in the latest industry tools – reinforce our ability to successfully deliver a range of digital services that not only positively impact our clients’ businesses but transform them for the better.”

Omnia makes new appointments 

UAE-based digital agency, Omnia has made structural changes to its team as a part of their expansion plans. Aurélie Fornara-Baurain has been appointed to the role of Senior Digital Project Manager. With over ten years of experience in media, Aurélie has worked across a variety of sectors including automotive and technology accounts and will now be responsible for managing a number of high-profile digital transformation projects.

Ed Dickson has been promoted to the role of Creative Director. Ed most recently worked with Omnia as Associate Creative Director where he worked across a variety of clients and delivered award-winning work. In his new role, he will be responsible for ensuring Omnia’s creative output is of the highest standards and recruiting new international creative talent.

Omnia will also see the promotion of Ashling O’Leary to the role of Client Services Director, having most recently held the role of Group Account Director where she led client services and built relationships with the agency’s portfolio of clients. In her new role, she will ensure the quality management of each account and will be responsible for the agency’s client services team.

“Our people are central to everything we do at Omnia and something that we feel is apparent through the strong partnerships we build with our clients,” says Steve Haysom, CEO, Omnia. “We are extremely proud to recognise both Ed and Ashling for their achievements and contribution to our business and by virtue, our clients, and to also welcome Aurélie to the team. Attracting, fostering and developing the best talent in the industry has always been a priority for Omnia – something that will only grow in importance for us as we expand further afield across the region.”

Amy Frengley joins Omnia

Branding and digital communications company Omnia has welcomed Amy Frengley to the role of Strategy Director. Amy previously worked as Managing Partner at Brandsmiths, part of the All About Brand network , and brings with her a wealth of experience in branding after years of extensive freelance work in Dubai. In her new role as Strategy Director, Amy will oversee all strategic direction and implementation of the agency’s key branding projects.

“After a number of years working in the region, I am delighted to be joining Omnia to flag a new chapter in the agency’s growth,” says Amy. “With a bolstered strategy offer, we can provide our clients with the insight and thinking that’s needed to develop brands with resonance and help them drive long term growth.”

Susan Clowes joins Omnia

Branding and digital communications company Omnia has welcomed Susan Clowes to the role of Client Services Director for Digital Projects. Susan has over eight years of experience in Media, previously working as a Digital Strategist for H+K Strategies across MENA, Australia and India and, more recently, as in-house eCommerce Director for Dubai-based West LA boutique. As Client Services Director for Digital Projects, Susan will be fostering valuable client relationships as well as ensuring that projects are delivered to a high standard and that Omnia’s commercial objects are met. She will be working alongside Hollie Thomson, Director of Public Relations.

“Back working agency side and having joined Omnia’s renowned team, I’m looking forward to being at the forefront of digital developments for some of the largest and best known brands in the region,” says Susan.

Hollie adds, “Our integrated approach here at Omnia is key. Working together we will ensure the highest standards of strategic direction for creative digital and editorial projects. With Susan’s experience, we aim to help drive digital innovation in the region.”


Omnia launches strategic PR division

Branding and digital communications agency Omnia has created a new PR division, Omnia PR. Headed up by Hollie Thomson, former Group Director for Seven Media’s lifestyle division, the new agency will produce commercially creative campaigns aiming to bridge strategy, creativity and technology.  Omnia PR will offer English and Arabic PR as well as social media services with a tailored approach, customising client communications via multi-channel, content rich campaigns. The division’s team will work on clients across a variety of sectors on various platforms and will be detailed on the agency’s website, to be launched next month.

“Omnia is now a fully holistic and integrated communications agency with a 40-strong team of branding, digital, content and PR experts,” says Hollie Thomson. “I feel honoured to be a part of this rapidly growing agency as we add commercial value for our clients through insightful creativity. The agency is already well known in the region, and we look forward to the new PR division adding to the client portfolio.”