Create Media Group to handle luxury coffee brand
Dubai-based digital communications agency, Create Media Group has been appointed by Nespresso MEA to handle its regional customer relationship management (CRM). Operating under Nestle Group, Nespresso offers a creative range of offerings, machines and stylish accessories for an experience and flavours to suit every taste. Create Media Group will work alongside integrated systems provider Oracle as the delivery partner to handle all CRM emails for Nespresso MEA across 13 countries to grow its offerings.
“This is a big step for us as an agency, not only further cementing our relationship with Nespresso, one of the world’s leading luxury FMCG brands, but the alignment with Oracle is something that we are both proud of and looking to expand upon,” says Tom Otton, Managing Director, Create Media Group.