Pinpoint Media Group welcomes Hershey Pascual

Dubai-based media company, Pinpoint Media Group has appointed Hershey Pascual to the role of Digital Editor. With over 18 years of experience in journalism, Hershey previously worked with Forbes Middle East as Senior Editor and most recently with Adam&Eve magazine as Online Content Editor. In her new role, she will work on Pinpoint Media Group’s digital platform across LaFemme, Good Taste, Luxury SQFT and Debonair magazines.

Pinpoint Media Group signs media distribution deal

Dubai-based media company, Pinpoint Media Group has signed a distribution partnership agreement with Spinneys, Waitrose and WHSmith for product placement and distribution. The partnership will see Pinpoint luxury magazines Debonair, La Femme, La Femme Arabic and Luxury SqFT take prime retail space within Spinneys and Waitrose stores across the UAE as well as dedicated stands in seven WHSmith stores across the GCC.

“We are delighted to have joined forces with such a strong GCC retail partner and are excited our luxury magazines will now be available to more shoppers across the GCC,” says Darren Hodgkin, CEO, Pinpoint Media Group. “Obviously this partnership will provide our popular and well-read titles considerably greater visibility across the region, which is something we constantly strive for.”