BIEN magazine now live online

Imperial Publishing has introduced the online version of its soon-to-be-launched beauty magazine BIEN. Offering a daily dose of beauty news, reviews, interviews and features, topics may range similar to the print publication, but will provide sample opportunities where readers can try beauty products, services and tools in sample sizes for free. In exchange, readers will write their own reviews in order to gain access to more samples in the future.

The print version of BIEN will be available bi-monthly from March 2015, covering a wide range of topics dedicated to beauty specifically for UAE consumers. BIEN will be distributed in all beauty centres, spas, hospitals, offices, coffee shops, universities, nurseries, fashion shops and lounges across the UAE.

“I’m really excited to be a part of BIEN and to be a part of the lives of the women we hope to reach and inspire,” says Ayesha Pajares, Online Editor, “In a city that’s filled with fashion and lifestyle magazines, we provide a different perspective by focusing on the things that matter in a woman’s quest for refining, enhancing and projecting her true image. BIEN aims to be be her go-to destination in educating herself about her physical and inner beauty.”


POST magazine officially launches

POST, a magazine tailored to the diplomatic corps in the UAE, Qatar and the Middle East region, has officially launched as of last week. Published by Imperial Publishing, the bimonthly magazine features articles on foreign affairs, diplomacy, history, culture, arts, as well as retail advice on lifestyle, travel and fashion. With a circulation of 5,000 complimentary copies, POST is available across consulates, embassies, business clubs, partner hotels and chamber of commerce offices.

“The region receives a number of publications targeting various groups, with the exception of the diplomatic community,” says Geronimo Imperial, Publisher, Imperial Publishing. “POST was envisioned to help create a stronger network within the corps in the region by nurturing a channel where members of the corps could become better linked and informed. The main readers of this magazine are very dynamic. Aside from taking care of their expatriates, they also tend to their national interests. They promote trade, tourism and healthier bilateral relations. Delegations of heads of states, politicians, businessmen and even celebrities come and go, and POST shall be at the core of these activities.”