Create Media makes key appointments

Dubai-based digital communications agency, Create Media Group has welcomed Salma Ihab and Asima Majeed following the launch of the group’s customer relationship management (CRM) department. Salma joins the team as Account Director, with over eight years of experience in the region’s digital and social industry and having previously worked with Meraas, Magrabi Hospitals and Al Futtaim Group. In her new role, she will work alongside the digital team to define the requirements for effective use of CRM and its infrastructure, as well as devise and execute B2B and B2C environments to encourage customer retention and loyalty.

With a Bachelor’s degree in Business Management from Heriot-Watt University and seven years of experience managing digital campaigns, Asima will also join the team as Account Manager, having previously worked with Fitness First Middle East as Marketing Operations Manager. In her new role, she will work on Create Media’s key accounts with a focus on email and display marketing. 

“As we become increasingly data driven and signified by our new CRM department as well as soon to be announced software partnerships, it is essential to make sure we maintain our focus on hiring great people,” says Tom Otton, Managing Director, Create Media Group.

Z7 welcomes Sagar Munot

Z7 Communications has appointed Sagar Munot to the role of Social Media Manager. With over three years of digital strategy, planning and content development experience, Sagar has worked in building digital presences for brands such as the Walt Disney Studios, Marvel Studios, GQ Bar Dubai, Vogue Cafe Dubai, Fitness First Middle East, Masafi and Jet Airways. In his new role, he will be working on growing the Z7 Communications roster of services to include digital media capabilities for new and existing clients.

“Marketers are becoming increasingly aware of the inherent advantages of having an integrated marketing agency which offers PR and digital services under the same umbrella,” says Sagar. “I am elated to have this opportunity to join such a skilled team. Z7 is a well known name in luxury PR circles and I look forward to working towards making the same hold true for digital.”