Grayling appoints new Design Director

Global communications firm, Grayling has appointed Sajid Shafique to the role of Design Director. With over 20 years of experience in brand strategy, identity design and brand touchpoint design, Sajid worked with brands such as Fitch, Brand Union and Landor Associates before starting his own consultancy, BrandNew. In his new role, he will work closely with the team to create a new brand identity design for the Dubai Show Jumping Championship and develop as well as identify new business opportunities to expand the GCreative portfolio while directing the client services teams on branding, design and digital projects.

“We have been able to significantly expand our client base in 2017 and deliver a number of inspiring campaigns for our clients,” says Arian Hashemi, Managing Director, GCreative. “With the addition of Sajid to our all-star team, I am confident that we will continue to position ourselves ahead of the curve, despite the region’s dynamic and ever-changing landscape. We look forward to accelerating GCreative’s growth strategy in 2018 and the years to come.”