Posts makes new appointment has appointed Salma Haidrani to the role of Features Editor. Awarded with ‘Young Journalist of the Year,’ ‘Young Stationers’ Prize for Journalism and Communications’ and ‘Best Feature’ at the End Violence Against Women Media Awards, Salma has most recently worked with publications such as Cosmopolitan, Refinery29, The Pool and Vice. In her new role, she will work across multi-platform news and features for including lifestyle, culture, fashion and beauty.

“I’m thrilled to be joining the team at, and look forward to writing quality content for stylish, sophisticated women in the Gulf,” says Salma. “Emirates Woman is the longest-running women’s title in the UAE, and it’s a big part of life in the Emirates for so many women here, so I’m excited to become part of  the team and add my voice to the title.”

Motivate promotes Nyree McFarlane

Motivate Publishing has promoted Nyree McFarlane to the role of Head of Digital Content. Previously Online Editor for What’s On Dubai’s digital platform, Nyree will now be responsible for the development and growth of all digital platforms for the publishing house, including, and

“I’m really excited to be able to help drive Motivate’s already excellent digital brands into the future, building agile, innovative, audience-loyal products that put story telling first,” says Nyree. “We already speak to a unique audience of a million people a month and I look forward to seeing the reach continue to build.”

Motivate promotes Kerry McDermott

Motivate Publishing has promoted Kerry McDermott to Deputy Editor of the Emirates Woman Group. Having previously worked as Features Editor for What’s On and Good magazines, Kerry has experience covering everything from nightlife and restaurant reviews at What’s On, to food, lifestyle advice and interiors at Good. She has also contributed to Jumeirah Magazine.

In her new role, Kerry will oversee features content including interviews, as well as all things health and travel related. She will predominantly be working across, Emirates Woman Mini, Emirates Woman Bride and Harvey Nichols – Dubai magazines.

“I’m really looking forward to being a part of the fantastic team at Emirates Woman and contributing to a great brand, both in print and online” Says Kerry.

Alexandra Bull steps down at Motivate Publishing

Alexandra Bull is moving on from her position as Picture Editor for Emirates Woman Group. A part of the team since 2013, Alexandra has managed the picture desk across various titles including Emirates Woman, Emirates Bride and Emirates Woman Mini, as well as producing content for She now returns to Cape Town in South Africa, where she will work in custom publishing in an expanded role as Picture Editor and Designer working across print and digital.

“It’s been an absolute pleasure to work here at Motivate,” says Alexandra. “It’s a company which carries so much clout in the industry but still feels like a big family – one that I am definitely going to miss.”

Alexandria Gouveia promoted at Emirates Woman

Alexandria Gouveia has been promoted to Editor of online platform, Formerly Deputy Editor of Emirates Woman Group, Alexandria has had over 10 years experience in print and digital media, and has previously worked online for Blackbook, DazedDigital and NewWoman. She will now be in charge of upscaling the powerful digital platform, which continues to complement the Middle East’s longest running women’s magazine.

“I’m very excited about this new opportunity,” says Alexandria. “I look forward to making as prestigious and well-respected as the magazine.”

Emirates Woman welcomes new features writer

Emirates Woman Group has expanded its team and welcomed new Features Writer, Sarah Garden. Sarah will be writing across Emirates Woman,, EW mini, Emirates Bride, and Luxe.

Emirates Woman’s reputation for newsworthy lifestyle writing and hard-hitting features is growing, so it’s a fantastic time to join the team,” says Sarah. “I’m excited to bring new ideas to the magazines and write about some thought-provoking topics, relevant to women in the UAE. ”

Sarah will cover a broad range of subjects including travel, lifestyle, health, fashion and beauty.