Khevna Sejpal has joined LuxMedia Middle East as Marketing Manager for EDGAR Magazine Middle East. She will handle both online and offline marketing activities to develop and promote the EDGAR brand.
“My primary focus for Q1 will be on building EDGAR’s digital platform, which includes a website and various social media channels,” says Khevna. “The aim is to provide our readers daily interaction with the EDGAR brand for information, education and awareness of all their lifestyle interests. 2014 is going to be an exciting year for EDGAR and I’m really looking forward to being a part of it. Expect to be both surprised and delighted!”
After catering the European market for over a decade, EDGAR launched in the region in 2011 and is now the highest circulated and the first Men’s luxury lifestyle magazine to be BPA Audited in the region. Sudhish Chandran, Sales and Marketing Director adds, “2014 is going to be a big year for us with the launch of our comprehensive digital platform, and we are delighted to have Khevna on board.”