Not A Cliché wins perfume brand
Dubai-based communications agency, Not A Cliché has been appointed to represent Sawalef Perfume in the UAE. Launched in 2017 in Dubai Mall, the perfume brand offers high quality perfumes at an inexpensive price. Not A Cliché will handle all marketing communications, strategic partnerships, PR and social media for the brand.
“We are happy to announce the addition of Sawalef Perfumes to our portfolio and we are excited to be part of the brand’s success and growth in the region,” says Omar Darwish, CEO, Not A Cliché.