Integrated communications agency, Plus 1 Communications has been appointed as the PR and social media agency for the Dubai Institute of Design and Innovation (DIDI). Set to receive its first batch of students in fall 2018, DIDI’s curriculum has been developed in collaboration with Massachusetts Institute of Technology (MIT) and Parsons School of Design, offering designers the opportunity to study across a multi-discipline program. Plus 1 Communications will work with the launch team to deliver content marketing, public relations and social media campaigns.
“With their innovative and unique offering, DIDI are change-makers in the world of design education,” says Anna Hope, Managing Director, Plus 1 Communications. “We’re really excited to be supporting DIDI on their quest to become the preferred design university for talented designers in the region.”