ASDA’A Burson-Marsteller wins big at the Stevies 2017

ASDA’A Burson-Marsteller has been awarded the Grand Stevie Award at this year’s International Business Awards (IBAs). The awards, known as the Stevies aims to honour and recognise the achievements and positive contributions of companies and working professionals worldwide. This year’s awards saw ASDA’A Burson-Marsteller win five gold, 14 silver and nine bronze across the PR and marketing categories earning them the Grand Stevie Awards for their record. The awards ceremony and gala dinner will take place in Barcelona, Spain on October 21, 2017.

“I am delighted to see our work recognised at the global level, with our best ever performance at the IBAs,” Sunil John, Founder and CEO, ASDA’A Burson-Marsteller. “Winning 28 awards across so many categories demonstrates the depth and breadth of our expertise, and underlines the sterling work we do for all our clients across all practices.”

Ahmad Itani named top 50 Game Changers of PR 2017

Ahmad Itani, Chief Operating Officer at Cicero & Bernay Public Relations (C&B) has been recognised by PR News as one of the Top 50 Game Changers of PR for 2017. The Top 50 Game Changers of PR is a global ranking that celebrates individuals who have been accelerating the expansion and growth of brand communication across the world. The list honoured Ahmad for his leadership role in C&B and for pushing the boundaries of communication to new heights, as well as extending beyond traditional media to reach out to new contributors that would enhance the MENA network capabilities.

“It is both a great honour and a great responsibility to appear on this list – not only to be representing the MENA region and to rank among global PR powerhouses, but also exciting to be charged with continuing to making a real difference in our industry – locally and globally,” says Ahmad Itani, COO, Cicero and Bernay Public Relations.

B4U Plus named top most viewed Asian channel in the Middle East

Market research company, IPSOS has named B4U Plus as the second most viewed and preferred Asian channel in the Middle East in a recent survey conducted. The Hindi entertainment TV channel was recognised for its engaging content and popularity among females age 25 – 44 in the region as well as for being free to air from the Niles platform.

B4U Network has been in the Middle East for over ten years and is committed to offering viewers the finest entertainment,” says Zeeshan Sajid Amin, Business Head, B4U Network, Middle East. “This rating further reflects our constant effort to provide innovative content that suits the audience’s preferred viewing times. Being the only free to air Hindi entertainment channel gives us that additional mileage that other paid channels don’t have.”

JPd wins at Business Vision Awards 2017

Strategic branding and integrated communications agency, JPd has been named the Best Advisory Service Provider at the Business Vision Awards 2017. The award aims to support SME’s in the region that have shown outstanding initiative and attitude across a range of industry sectors and has recognised JPd for its advisory services and accomplishments.

“I am immensely proud of the JPd team for their service in providing our clients with effective and trustworthy advice,” says James Pass, Managing Director, JPd.”With awards received this year for service, creativity and strategy, we believe we are the best-placed agency for SME’s seeking to define a successful and sustained commercially minded brand.”

LinkedIn Marketing Awards launches

LinkedIn has launched LinkedIn Marketing Awards across the Middle East and Europe. The new marketing awards aims to celebrate the best B2B campaigns and content across the region and is now open for entires to businesses of all sizes. The deadline for submissions will be on September 7, 2017 with the finalist to be shortlisted on September 18, 2017. Winners of the awards will be announced on October 5, 2017 and will be selected by a panel 20 of experts from various fields including creative, strategists, media planners and top B2B marketers from across region. The People’s Choice award will be the only award to be decided by the public vote.

The full category list and entries can be can be found on the awards website.

“Our platform is home to some of most innovative and creative B2B marketing on the planet and it’s time we gave these brands the recognition they deserve,” says Ziad Rahhal, Head of LinkedIn Marketing Solutions, MENA, LinkedIn. “We are asking brands in the Middle East of all shapes and sizes, across any sector, for any budget, to submit their campaigns and help us show their brilliance to the world.”

CARMA wins at AMEC

Media intelligence firm, CARMA secured three awards at the International Association for Measurement and Evaluation of Communication (AMEC) annual awards that took place in Bangkok on May 18, 2017. Along with two gold awards for ‘Best multi-market reporting’ and ‘Best use of integrated communication measurement’, CARMA’s CEO, Mazen Nahawi was also awarded the ‘AMEC Lifetime Fellowship Award’ during the two-day global summit.

“These awards demonstrate the emphasis we place on providing real value to our clients,” says Mazen. “Utilising media intelligence is no longer just good practice for companies, as you can see from the results, it also plays a critical role in formulating key corporate strategies.”

Start wins at Transform MENA Awards 2017

Consumer experience design consultancy, Start was awarded the Grand Prix at the Transform MENA Awards 2017 last night at the Waldorf Astoria, Palm Jumeirah. The event also saw Start win five gold and four silver awards including Best place or nation brand, Best visual identity for travel, leisure and tourism sector, Best use of typography and Best internal communications during a brand development project for their work on the rebrand of Yas Island. The event aimed to recognise the best practice in corporate, product and global brand development across categories such as strategy, execution, content and evaluation across the region. 

“We are thrilled to have been awarded the Grand Prix at this years Transform Awards for our work with creating the new brand identity for Yas Island,” says Mike Curtis, Start, Group President. “We liberate the way people engage with the brands they love, increasing lifetime value, which increase the volume and value of sales.”

JPd secures multiple wins at Transform Awards

Dubai-based branding and communications agency, JPd has secured multiple awards at this year’s Transform Awards MENA. Held at the Waldorf Astoria Dubai Palm Jumeirah, the ceremony aims to recognise and benchmark the best brand work and reward innovation across the MENA region. The event saw JPd win in various categories including gold for Best Visual Identity for Charity/NGO and Best localisation of an international brand, silver for Best Visual Identity for Professional Service Sector and bronze for Best use of Tone of Voice as well as highly commended for Best Use of Repackaging Design.

“For our first year of entry, the Transform Awards are a glowing endorsement to our success in creating commercially well thought strategies and compelling creative identities that allow brands to connect with people and people to connect with the brands we partner with,” says James Pass, Managing Director, JPd. “It captures everything we stand for as an agency – commitment, passion and proficiency.”

Winners of IAA Ticket to Cannes Lions revealed

Winners of this year’s IAA Ticket to Cannes Lions competition were announced last night at IAA UAE Chapter’s Dubai office. The competition aims to recognise young professionals in the advertising industry and saw Omar Tom from Leo Burnett, Elie Raad from AMS and Levent Donertas from TBWA/RAAD named as this year’s winners. Selected on the basis of originality, creativity and personal investment, Omar, Elie and Levent will move on to represent the region at the Cannes Lions International Festival for Creativity to be held from June 17 – 24, as well as be enrolled in the Young Lions Academies.

“The IAA Ticket to Cannes Lions not only makes young advertisers mine their own creativity and originality to further their careers, but also gives them a chance to learn from the best minds in the industry and apply that learning in the local market,” says Hani Ghorayeb, President, IAA UAE Chapter. “The three winners stood out because of their creative approach and their ability to elicit an emotional connection with their campaign. We wish them an exciting, enjoyable and fruitful week in Cannes.”

Saatchi & Saatchi Dubai wins Young Lions Print Competition

Motivate and Motivate Val Morgan has announced this year’s winners of the UAE Young Lions Print Competition held on May 1 at In5 Media Innovation Centre. This year’s competition saw 17 participating teams and named Sarah Guessoum and Anika Marya from Saatchi & Saatchi Dubai as gold winners, while Leo Burnett came in second and TBWA/RAAD came in third. Sarah and Anika will move on to represent the region at the International Young Lions Print Competition to be held in Cannes, France from June 17 – 24, 2017 following their win.

“Firstly, I want to thank Motivate and Motivate Val Morgan for the incredible opportunity given to the young talent in the region,” says, Komal Bedi Sohal, Chief Creative Officer, Saatchi & Saatchi Dubai. “We at Saatchi & Saatchi Dubai are very excited and proud of our young talent, Anika and Sarah, for winning the UAE Young Lions Print Competition. We are confident they will do the region proud and wish them all our best.”