ASDA’A appoints new Managing Director

Middle East-based PR agency ASDA’A Burson-Marsteller has appointed Hassan Fattah to the role of Managing Director. With a wealth of experience in media and communications, Hassan previously worked with The National as Editor-in-Chief and most recently with Brunswick Group as a partner. In his new role, he will provide the senior counsel to regional corporate and government clients, while driving the firm’s new business and organic growth in the GCC and wider Middle East.

“I’m delighted to be joining ASDA’A Burson-Marsteller at a very exciting time for the firm and for communications in the region,” says Hassan. “ASDA’A brings deep insight and understanding of the Middle East’s political, business and cultural dynamics. That depth of knowledge, together with the firm’s scale, regional network, and seasoned team make for an unbeatable combination in the growing market for communications.”