Mediavest | Spark rebrands globally

Global media agency, Mediavest | Spark, part of Publicis Media has rebranded as Spark Foundry. The rebrand aims to develop talent and focus on the growth of the agency’s client list as well as reflect its continuous growth beyond the parameters of media to include analytics, technology, innovations, insight, content and commerce.

“The talent we have assembled are passionate about our startup spirit and with this rebrand and the strengthening of the Spark Foundry global network each market across the MENA region will further be empowered to bring to life our unique proposition,” says Alain Brahamcha, CEO, Spark Foundry Middle East.