Spread Communications has been selected by international rights procurement agency, the SMC Group, to lead its expansion into the Middle East. For over 15 years, the SMC Group has operated globally to create unique relationships between brands and celebrities, and Spread Communications will now assist in extending this operation to the region, starting with the UAE and a selection of other GCC territories.
“We are so honoured to have been selected to represent SMC Middle East,” says Shamim Kassibawi, Managing Partner, Spread Communications. “We feel that the region is definitely ready for the services and experience that the SMC Group will bring to the market, and look forward to this partnership!”
Maurice Hamilton, Managing Director and CEO of the SMC Group adds, “I’m extremely excited about our relationship with Shamim and her team, and look forward to doing business with Spread Communications in the Middle East.”