Global communications agency, J. Walter Thompson has appointed Sasan Saeidi as the new CEO for the agency’s gulf operations. Having previously worked with FP7 as Managing Director, McCann group in Dubai since 2011, Sasan brings with him 18 years of experience in strategy, account management, business development and has led teams in North America as well as the MENA region across many sectors. In his new role Sasan will be leading the Dubai, Kuwait and Qatar teams on network projects, leading group pitches and driving the agency’s development agenda in the region as well as leveraging best practices and talent performance in the interests of clients and their brands.
“J. Walter Thompson is a pioneering communications agency both globally and locally and I’m truly excited about the work and positive transformation we are going to be doing,” says Sasan. “I look forward to working with some great talent, and ensuring we create a castle of world-class ideas that are responsible, innovative, drive our clients’ businesses and shape culture. Throughout this journey my plan is to help implement a culture that positions the agency as the best “creative consultancy” in the region for brands and businesses, one which will also compete globally.”