Majid goes mobile
Majid TV, part of Majid Entertainment, a subsidiary of Abu Dhabi Media, is set to launch a website as well as a new app in order to take its characters to a global audience. The website and app will bring characters to life through TV clips, music, games and issues of the magazine, all available at the touch of a button. Majid TV was initially launched in September 2015 due to the increasing popularity of Majid Magazine and Majid comics across the Arab-speaking world.
“This represents a significant step forward for Majid Entertainment, but more importantly we know it’s something that children can enjoy while their parents can be safe in the knowledge that they can trust the fun edutainment content being viewed,” says HE Mohamed Ebraheem Al Mahmood, Chairman and Managing Director, Abu Dhabi Media. “The launch of Majid TV has been a fantastic success and allows us to reach millions of households in the region. However, the launch of the website and app, which will also link into our videos on YouTube, means Majid Entertainment will have a global reach 24 hours a day.”