hug digital has secured the digital account for Al-Futtaim Group’s subsidiary businesses; Hertz UAE, Al Futtaim Automall and Toys R Us. Previously working on the management of Al-Futtaim group’s automotive business, hug will now work with the group on Hertz UAE, Al Futtaim Automall and Toys R Us by handling each accounts’ social assets, content creation and digital campaigns as well as digital media planning and buying.
“Al-Futtaim group is a strategic partner to hug digital and we’ve been determined from day one to grow the business with them” says Hussein M. Dajani, Chief Operating Officer, hug digital. “Al-Futtaim is fully charged and committed to taking the full range of Al-Futtaim brands to the next level. We are blessed to have gained the trust and belief of such forward-looking clients as partners.”