FP7 won a historic double at the Effies 2013, sweeping Network of the Year and the FP7 Dubai office winning Agency of the Year.
Tarek Miknas, CEO of FP7 MENA was ecstatic at the huge metal tally and the crowning achievements. In an emotional mail to all FP7 staff he wrote, “I thank everyone in this network for contributing to our transformation. I travel from market to market, and I see how hard we are all working to turn our agency into the one we’ve always wanted. You are all stars and I am seriously proud to be among you everyday. Please do take your new title of The Most Effective Agency very seriously as we intend to hold onto this position beyond 2014!”
Sasan Saeidi, who spearheads the FP7 UAE operation added: “Effies is the future of our industry and all our clients are demanding more accountability and responsibility for our communication ideas, every day. Effies, is creativity with purpose. An award that celebrates the creation of ideas that create impact and results. This is what we should all be doing every day. Nothing is more important.”