Edelman DABO welcomes Account Director

Edelman DABO has welcomed Daniel Mercado to the role of Account Director. Previously an Associate Account Director at Ogilvy Public Relations, where he was responsible for driving corporate, technology and consumer PR campaigns across the MEA region, Daniel has over eight years of PR and Marketing experience. As Account Director, he will focus on delivering integrated communication marketing campaigns to strengthen reputations and drive consumer loyalty. Daniel’s work will centre around Edelman DABO’s expanding corporate practice and his responsibilities will include providing senior counsel to agency clients, bringing new services to market, growing the agency’s talent base and spurring business development across the GCC.