Driving Growth has secured the PR account for health retailer Holland and Barrett. Part of Al Khayyat Investments in Dubai, Holland and Barrett will open its 20th UAE store in March with hopes for further expansion before the end of the year. Driving Growth will handle all day-to-day PR activities for the retailer, including press coverage, events and brand partnerships.
“As a leading health retailer with over 80 years of experience, Holland and Barrett is without a doubt the go-to shop for all of your health needs,” says Sharan Sunner, Senior PR Manager, Driving Growth. “We are delighted to be working with them at this crucial time as they look to expand in the region. I have been a huge fan of the retailer in the UK for many years, and it’s extremely exciting to be involved in their business in the Gulf.”