Caroline Faraj has been named the new Vice President of Arabic Services for CNN, as the international news outlet unveils ambitious plans for growth in the Middle East. Caroline was previously responsible for the content and management of the CNN Arabic website, leading the site’s re-launch in 2014.
In her new role, Caroline will have strategic oversight of CNNArabic.com while also working alongside CNN’s Middle East newsgathering team, and the CNN Abu Dhabi platform on major cross-platform editorial initiatives. She will also work with the CNNI commercial and digital teams on new digital opportunities in the region. Her immediate focus will be on continuing the expansion of the CNN Arabic brand, while also expanding the CNN Dubai operation in order to allow for increased content development to feed all of CNN’s linear and non-linear platforms.
“CNN Arabic has proved an outstanding success story under Caroline’s leadership and has demonstrated the region’s growing digital appetite for our news product,” says Andrew Morse, Executive Vice President and General Manager, CNN Digital.
Rani R Raad, Managing Director, Turner Broadcasting in the Middle East, adds “Our continued investment under Caroline’s leadership in CNN Arabic reflects the strength of our aspirations for this region. Caroline is perfectly placed in this new role to continue to enrich the news content we offer our consumers, while also helping to develop exciting new digital propositions that will engage audiences and excite our partners.”