Twitter opens analytics dashboard to all users

Twitter has released an analytics tool called the tweet activity dashboard, which aims to assist social network users in learning more about the impact of their tweets. Initially released to advertisers and verified users in July of this year, the analytics dashboard now allows all account holders to see how people are engaging with their tweets in real-time, comparing tweet activity from month-to-month and presenting how tweets are trending over time. By clicking on any tweet, it is now possible to get a detailed view of the number of retweets, replies, favourites, followers or clicks that each tweet receives. Tweet metrics are also available through the tool.

Currently, the dashboard is open to Twitter accounts that have been open for at least 14 days and available for tweets in English, French, Japanese or Spanish.

To access the tweet activity dashboard, visit analytics.twitter.com