TishTash secures Sportland Group

Sports and lifestyle retail company Sportland Group has appointed TishTash to manage all PR activities for its brands, as well as provide corporate support for the group. TishTash will be responsible for bringing media attention to the various labels under the Sportland Group umbrella, supporting primarily with the re-branding of PAIRS, a multi-branded sports lifestyle footwear and accessory store, as well as its brands through the creation and support of PR campaigns to drive awareness and loyalty.

“Our goal is to effectively communicate the USP of all the brands under the Sportland umbrella, carefully crafting their messaging and personas as well as the way each talks to its target audience,” Says Natasha Hatherall-Shawe, Managing Director, TishTash. “We’re excited to partner with Sportland Group at this exciting time in their journey.”