The Qode secures Shiseido

The Qode has been appointed as the PR partner for Shiseido Middle East. The beauty brand offers products that fuse Eastern traditions with Western science and technology and is available from various outlets in the UAE. The Qode will be working to handle a series of launches for the company, as well as increase brand awareness and work to define the diverse beauty industry in which they operate.

“We are thrilled to be working with Shiseido, a brand with such a rich heritage and strong beauty authority worldwide,” says Ayman Fakoussa, Managing Partner, The Qode. “We look forward to raising awareness of the brand through exciting product launches and creative storytelling.”