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Virgin Radio welcomes Annah Jacob

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Arabian Radio Network (ARN) has appointed Annah Jacob to the role of Brand Manager for Virgin Radio 104.4.  Having previously worked with Virgin Radio 104.4 from 2011 – 2014, Anna brings with her experience in the radio industry and most recently worked with Pearl 102FM as Presenter for its kids and family shows, Hits and Homework as well as Kids Talk. In her new role, she will work with programming and sales to ensure standards are maintained across all marketing, media and promotional activities.

“Virgin Radio 104.4 sets the bar for broadcasting excellence in the region and I am thrilled to return as its Brand Manager after having been an on-air Presenter with them from 2011-2014,” says Annah. “ARN is a visionary company to work for, there’s lots of big things on the way and I look forward to contributing to its success.”

Louise Da Costa promoted at TAG 91.1

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Arabian Radio Network has promoted Louise Da Costa to the role of Content Director of TAG 91.1. Louise has been a part of ARN for over ten years, having previously worked with Virgin Radio 104.4 as Presenter and most recently with TAG 91.1 as Host. In her new role, she will oversee all content to be presented on TAG 91.1 and work on the growth of the radio station within the Filipino community in the UAE and across the Middle East.

“It’s not all about awards and recognitions, but about touching lives,” says Louise. “UAE is one of the fastest growing radio markets in the world and TAG 91.1 will continue leading the way through innovative content.”

New radio station at ARN

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Arabian Radio Network (ARN) has launched a new digital radio station, RedFest Radio to celebrate the success of Virgin Radio’s RedFestDXB. Available for digital streaming online and on the Virgin Radio app, the new station will feature talent including this year’s headliners and some of the biggest artists from previous years’ festival as well as broadcast exclusive interviews with artists. Virgin Radio RedFestDXB will take place at the Dubai Media City Amphitheatre on February 2-3, 2017.

“As the largest radio network in the Middle East, we serve an audience of over 3.8 million listeners a day,” says Steve Smith, COO, Arabian Radio Network. “Our investment in digital has been significant as we aim to super serve specific demographics, while keeping them engaged with our core radio brands. Virgin Radio RedFestDXB is a great example of a brand we have grown and developed, which we are now turning into a pop up radio brand itself.”

Virgin Radio welcomes Sheena Kay

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Virgin Radio 104.4 has welcomed Sheena Kay to its presenter line-up. The Canadian radio personality formerly worked on The Sheena Show on Radio 1 UAE and will now present new show, Non Stop Hits with Sheena, every weekday between 10am and 1pm, which aims to bring her passion and knowledge of music, as well as celebrity news and gossip, to the station.

“We are thrilled to welcome Sheena to the Virgin Radio team and the ARN family,” says Mahmoud Al Rasheed, General Manager, Arabian Radio Network. “Sheena is a known presenter in the UAE with a passion for music and entertainment, Virgin Radio 104.4 is the perfect place for her.”

Steve Smith, COO, Arabian Radio Network, adds “Sheena will be a great addition to our team, as well as our award-winning line-up of presenters on Virgin Radio. She is a great broadcaster with a passion for music as well as a chatty and mischievous sense of humour, which I’m sure will be a hit with our listeners. She will be an excellent host for Virgin Radio’s mid-morning show and will be bringing a new generation of listeners with her.”