Posts

Buzzeff launches mobile video ad format

/0 Comments/in /by

Digital communications solutions company Buzzeff has exclusively launched two mobile video advertisement formats in the Middle East and Africa (MEA) as part of a strategic partnership with video ad distributor Teads. The formats – inRead Mobile and inFlow Mobile – will allow publishers to smoothly integrate video formats with their content easily, and allow for a number of audience targeting options.

“Through our strategic partnership with Teads, we continuously provide advertisers and brands with more efficient and innovative advertising communication solutions,” says Jérôme Mouthon, Founder and Chairman of Buzzeff MEA. “The release of mobile video is an important milestone in the world of advertising.”

 

 

BUZZEFF launches video ad formats in MEA region

/0 Comments/in /by

BUZZEFF – in partnership with TEADS – has launched new video advertising formats in the MEA region. Offering solutions for digital communication, the new formats are designed to offer advertisers unprecedented opportunities for communicating with their target audience.

The Moroccan-based video advertising agency will offer three different services, which will provide solutions for the advertising market across the region – 

Buzzeff Media – A communication channel that allows exclusive distribution through media publishers in the MEA region, with precise geographic targeting and a format suitable for premium brands communication. Unlike Instream advertising, Buzzeff Media’s video advertising outstream will be broadcast outside of traditional video stream – it can be placed between paragraphs of an article, two images in a show, or in the flow of news on a smart phone.

Buzzeff Social – A service specific to a broadcast on blogs, as well as social networking and gaming websites.

Buzzeff Mobile – Targeting mobile users, this service can be distributed via a network of websites in a mobile version. The player display ads automatically adapts to the format of the terminal, whether a smartphone or tablet, offering a unique multimedia experience.

All tenders will benefit from online reporting tools offered by Buzzeff to allow measurement of ROI advertising campaigns.