Dubai based PR consultancy Cicero & Bernay, part of independent marketing communication network Publinet, has been retained by Dubai Culture and Arts Authority to provide strategic communication counsel and expertise. The authority is dedicated to culture, arts and heritage in the Emirate and Cicero & Bernay’s appointment will last for 12 months to drive its communications as part of a mandate to promote Dubai’s art and culture scene. The consultancy will also provide strategic counsel for reputation management as well as public relations support across Dubai culture’s entire calendar of events, partner entities and organisations.
“We are extremely honoured to be appointed by Dubai Culture to support their communication requirements and to help drive their mandate and strategic objectives,” says Ahmad Itani, COO, Publinet Group and Founder, Cicero & Bernay. “Dubai’s art and cultural scene is an essential element of what makes the Emirate unique, as it embodies the city’s spirit of innovation and creativity. We look forward to strengthening Dubai culture’s voice across Dubai and beyond as well as fostering sustained interest and brand awareness in the Emirate’s rich, evolving arts and culture scene.”