Posts

GN Publishing launches Gntech.ae

GN Publishing has announced the launch of an all-new technology blog, GNTECH.ae. The fully responsive site, which works seamlessly across desktop and mobile, will give readers in the UAE up-to-the-minute tech and consumer electronics news and reviews. The website is the digital platform of #GNTECH, Gulf News’ consumer technology brand, and builds on the success of the existing monthly print title, which was launched in August and distributed with Gulf News.

The brand covers consumer electronics topics ranging from gaming and product reviews to buying guides and apps. GNTECH.ae will feature news and launches in the world of technology as they happen, provide in-depth content from experts in the industry as well as live coverage from key events in the technology sector, such as CES.

“Technology is driving massive change in our society and I’m incredibly delighted that we’re launching GNTECH.ae in this sector – a genuinely digital first offering,” says James Hewes, Publishing Director, GN Publishing. “This is a very exciting project for GN Publishing, one that we’re confident will become a key player in a competitive marketplace.”

Gareth Kurt Warren, Editor, GNTECH.ae adds “The region has experienced rapid transformation to become more technologically advanced. Our readers are now constantly on the go and are looking for quick media consumption; they are increasingly relying on web-based, digital and social media platforms for their news fix, especially when it comes to technology. Our new website is GN Publishing’s response to this dynamic dependence on digital content in our readers’ fast-paced lives.”

HarpersBazaarArabia.com launches

ITP Publishing has launched new digital platform HarpersBazaarArabia.com, which aims to unite various Harper’s Bazaar brand identities from across the Middle Eastern region. The online space will feature Harper’s Bazaar Arabia’s monthly fashion, personal style, beauty, high society and lifestyle expertise, as well as luxurious living features from Harper’s Bazaar Interiors’ and insights into the art and design industry from Harper’s Bazaar Art. The website will also include daily news stories and dedicated sub-sections for the brand’s bridal and children’s content. Launch parters for HarpersBazaarArabia.com include Cartier, Tanagra and Samsung Gulf.

Natasha Ekstedt launches blog

PR professional and Co-Founder of coffee communications, Natasha Ekstedt, has launched lifestyle blog www.natashaekstedt.com. The blog is a journey through Natasha’s passion for the arts, fashion, beauty and food with seven sections:

– Fashion: latest trends in the fashion Industry

– Primp: hair & beauty

– Get Fit: health & fitness

– Edible Obsession: Recipes (healthy & treats)

– Decorate: interior decorating ideas

– Craft: DIY for home fixes to festive occasion gift ideas

– Obsessed: current obsessions

“Being of Saudi, Indian and French origin, I got a golden chance to travel around the world and closely observe fashion sense of people living in different countries, says Natasha. “My keen interest in beauty & lifestyle encouraged me to learn varied cultural aspects that go behind wardrobe building, beauty treatments, home décor, art & crafts designing and food as well.”

Plus 1 Communications launches in UAE

London-based integrated communications agency, Plus 1 Communications, has taken its first step in the Middle East market with a new office in Dubai. Offering both PR and digital marketing solutions, Plus 1 Communications’ clients include Etihad Airways, The Imaginarium Studios and RainFin (Innovation by Barclays). The Dubai office will be headed up by PR professional Anna Hope.

“This is an exciting time for Dubai with its rapid growth and continuous development,” says Anna Hope, Managing Director, Middle East, Plus 1 Communications. “We believe there is a gap in the market for a boutique integrated communications agency that offers both first class PR and digital marketing solutions with worldwide reach. We look forward to bringing our skills to the emirate.”

Alsayegh Media moves to IMPZ

Emirati full service communications firm, Alsayegh Media, has opened a new creative media production hub. The agency’s Dubai-based workforce will relocate to International Media Production Zone(IMPZ) and the new 12,500 square foot headquarters will accommodate the entire Dubai operation including creative, event management, animation, audio and video as well as social media departments.

“The opening of our new state-of-the-art hub in IMPZ marks a significant step towards achieving some of our future expansion goals,” says Abdullatif Alsayegh, Chairman and Chief Executive, Alsayegh Media. “We were already offering our clients a different kind of fully integrated service – combining global expertise with local and regional insight – but we are now able to do so much more. It’s definitely an exciting time to accelerate the firm’s growth while leveraging the latest industry trends.”

Bloomberg Businessweek releases special issue

Bloomberg Businessweek Middle East has released its The Year Ahead: 2016 special issue today, a guide to the companies, economies, people and enterprises that are predicted to shape the coming year. The special issue is divided into five sections: economics, technology, industries, energy and politics. The content is from the region and around the world along with charts, graphics and data to help readers navigate the business trends and challenges in store over the next twelve months.

The issue highlights 25 companies to watch in 2016. The list is comprised of both household names and lesser-known up-and-comers who have interests in the Middle East.

“This issue is a result of months of planning, countless hours of reporting, designing and debating,” says Ravi Raman, Associate Publisher, Bloomberg Businessweek Middle East. “We have prided ourselves to be different and cutting edge and the in-depth stories, charts, lists, illustrations and analyses will make The Year Ahead: 2016 a must-read for all executives.”

 

HOT Media Publishing launches new monthly

HOT Media Publishing will launch new Dubai guide, DXB City Expert on December 2, 2015. The new 80-page monthly guide will be available to dnata Travel customers with a circulation of 40,000 copies and will showcase Dubai’s must-have visitor experiences to inbound tourists through its print and digital versions.

“As a large travel company in the Middle East, dnata Travel welcomes over 3 million visitors to Dubai each year. It’s almost impossible to travel to Dubai without enjoying the services of one of dnata’s entities – even if you didn’t book with one of our international travel agency and holiday brands, you could be greeted on arrival by our Marhaba services, transfer to your hotel in one of our chauffeured cars, explore Dubai on one of our City Sightseeing buses, or enjoy one of our market-leading activities booked through Arabian Adventures,” says Iain Andrew, Divisional Senior Vice President, dnata Travel. “We love Dubai, and we want to make sure our guests love our home as much as we do. That is why we are launching the ultimate tourist guide to Dubai exclusively for our customers. DXB City Expert will be an edit of the city’s best restaurants, activities, events, shopping and tours, and will be handed and emailed to our customers. The guide’s monthly frequency, and vastly experienced editorial team, will ensure DXB City Expert is always up to date with the latest additions to this uniquely brilliant city of ours.”

Victoria Thatcher, Managing Director, HOT Media Publishing adds, “Following the ongoing success of World Traveller magazine, HOT Media is delighted to once again partner with dnata Travel to produce a publication for its customers. As we approach our 10th year of publishing in Dubai, we can’t wait to launch this exciting guide and ensure that dnata’s customers maximise their holiday experiences in our favourite city. DXB City Expert will showcase all that Dubai has to offer in a monthly format and will give Dubai’s tourism stakeholders unprecedented access to affluent Dubai visitors. The guide will reach visitors via multi platforms, both offline and online but, more importantly, it will reach them before they have even made it to their hotel, giving advertisers the chance to make a lasting first impression.”

Bidaya launches Digital Marketing department

Amman-based PR and event management agency, Bidaya Corporate Communications has launched a Digital Marketing department. The new department will enable clients to connect with their target audience through a variety of platforms, deploying online campaigns through Google, YouTube, relevant websites and mobile applications.

Bidaya will look to significantly increase its clients’ brand visibility by driving traffic and converting trackable, easy-to-monitor online leads into customers.

“Over the past decade, Bidaya has made a name for itself by fueling our clients’ relationships with the general public,” says Raed Nimri, Director of Client Servicing and PR Advisory, Bidaya Corporate Communications. “The people of today’s world want to engage with brands that can offer a sense of familiarity and that can address them according to their needs and preferences. Through our Digital Marketing department, we are now capable of helping our clients meet their customers halfway, putting them in the sight of anyone using digital methods to seek out their services.”

Slant Agency launches

Lopamudra Kundu, formerly Vice President at IKON Advertising, and Shantesh Row, formerly Executive Creative Director at IKON, have launched advertising and communications agency, Slant. The agency will provide 360 degree thinking in ATL, BTL and TTL, including all creative and strategy – from press & OOH campaigns to TVCs and Radio, as well as content creation to complete marketing, identity and design plans.

Founding Partners Lopamudra Kundu, Shantesh Row and Prabhangshu Kundu, have worked across 250 brands throughout the Middle East, India and Australia and together possess over 50 years of experience in advertising.

“We’re a new-breed communications agency,” says Lopamudra. “We are independent, agile, collaborative and forward thinking.”

Shantesh adds, “Slant brings an edge, a different way to offer solutions to our clients. As ‘Slanters’, we are sure this off-centre approach will add value and impact to our clients.”