Posts

Bruce Clay Middle East opens new office

/in , /by

Dubai-based digital marketing agency, Bruce Clay Middle East has launched its first office in Riyadh, Saudi Arabia as a part of its expansion plan across the Middle East. Following the launch of its new office, Bruce Clay Middle East has appointed Bassam Khaiwi as the General Manager of its Saudi office to help manage and expand operations for the agency in the country and build a strong team as well as offer regional and local clients personalised services to suit their requirements.

“We welcome the addition of Bassam Khaiwi to the Bruce Clay Middle East family,” says James Gaubert, CEO, Bruce Clay Middle East. “Bassam brings a wealth of experience and local knowledge to our team and we are looking forward to replicating our success in the UAE and go beyond that, in Saudi Arabia in the coming months.”

A2Zarabia.com launches in the UAE

/in , /by

Dubai-based entrepreneur team launches A2Zarabia.com, a consumer-based online platform in the UAE. A2Zarabia.com is a one stop online shopping hub that aims to combine the functionality of different categories to effectively make life easier for its users. The new platform will be headed by Syed Sarfraz and Parvez Ahmed as the co-founders and it will feature categories that include properties and motors, as well as sections for jobs, exclusive deals, events and other classifieds.

“There are multiple existing websites for each category separately giving its users significant value,” says Syed Sarfraz, Chief Executive Officer, A2Zarabia.com. “However, there isn’t a single website, that satisfies all these daily requirements at a single portal for the user which will make their life easier. We wanted to provide this service to the users across the UAE and beyond. The website has already received a good reception with vendors and strategic partnerships with major brands.”

New creative agency launches

/in , /by

New creative communications, production and design agency, Havoc Creative has launched in the UAE. Founded by Catalina Tapia and Acacia Stichter, who are also the Creative Directors, the agency aims to offer its clients services ranging from visual brand development and design to corporate communications as well as art direction. With over 15 years of experience in the creative and publishing industry, Catalina and Acacia have partnered together to build a business that offers its clients creative content with a personal approach.

“We’ve worked for everyone from Harper’s Bazaar and HSBC to Shangri-La Abu Dhabi and even A-list celebrities, we’re using our expertise as designers as well as dealing with clients to bring a hands-on and personal service to companies and individuals alike,” says Acacia Stichter, Founder and Creative Director, Havoc Creative. “We want our clients to feel special and know that they’re getting our undivided attention, something that can lack when dealing with large corporate organisations.”

Shimmering Sands launches

/in , /by

PR professional Francesca Hales has launched new lifestyle website Shimmering Sands for expat women living in the Middle East. With over nine years of experience in PR – in London and Dubai – Francesca has worked across luxury lifestyle brands. Her new digital platform aims to serve as a forum for expat women living in the region to help them understand the local community by providing local content on lifestyle, health and fitness, fashion and beauty, as well as feature a section for mothers and interviews with leading female personalities in the region.

“Moving to Dubai nearly three years ago, I had no idea what I was getting myself into and I really needed a friend,” says Francesca Hales. “Shimmering Sands is that friend. It is a digital girl gang for the hidden Dubai secrets from real girls, to real girls. It tells you where to shop, where to get beauty pool essentials and for those Dubai mummy moments.”

Dipp Bhargava launches new podcast

/in , /by

Dipp Bhargava, previously Senior Presenter at Josh FM, is set to launch new biweekly podcast Be Your Own Boss later this month. With over eight years of experience in journalism, Dipp will feature interviews with entrepreneurs and startups across the UAE showcasing success stories and challenges faced as well as advice on how to set up a company.

“I am taking some time off from radio and am going full-time freelance,” says Dipp Bhargava. “My podcast Be Your Own Boss will guide and assist people who plan to start their own business in UAE. The basic idea is to help budding entrepreneurs and to start a community where we can help each other.”

ITP launches new division

/in , /by

ITP Publishing Group has launched its new digital division, ITP Live. The new division is set to extend the digital footprint of ITP and APP Media Groups’ brands across the region. The new division aims to provide new content creation opportunities for commercial partners and will focus on the region’s social influencer agencies, video content creation and digital sales representation as well as ecommerce and live events.

“ITP Live is an exciting new addition to the company,” says Ali Akawi, Managing Director, ITP Publishing Group. “It will work horizontally to maximise opportunities across our brands and vertically by creating its own unique products. One of the horizontal aspects is video and as one of the most prolific content creators in the region we believe that creating video content is a natural extension of our business.”

Louna Media Solutions launches in Dubai

/in , /by

Production agency, Louna Vision has launched its operations in Dubai as Louna Media Solutions (LMS). Located in Barsha Heights, LMS offers creative TV and animation production solutions as well as digital services including web development, online marketing, search engine optimisation and app design.

“Owning the international copyrights to over 29 game show concepts and a fully equipped production house, LMS is completely capable of undertaking all your production needs,” says Mark O’Hara, Managing Director, Louna Media Solutions. “Being in the industry for the past 15 years in three different countries servicing over 300 clients, LMS brings its expertise to the UAE. Our mission is to the make LMS one of the largest production houses in the UAE by 2020.”

Meltwater launches new division

/in , /by

Global media intelligence platform, Meltwater has launched a new agency partnership division. Led by Meltwater EMEA’s Mohamed El Wardani, the new division will focus more on agency-specific support and intelligence solutions.

“This is a new initiative for Meltwater globally and we are delighted that our Middle East operations is pioneering this. It shows our commitment to this region and also the importance that agencies are placing on social media and online news monitoring analytical tools,” says Zubair Timol, Partner & Area Director for India, Middle East & Africa, Meltwater. “Mohamed El Wardani’s appointment as Managing Director of this marquee operation is an investment based on the market potential and increased relevance of online, social and digital data for today’s business decision maker. Mohamed brings a wealth of agency experience and his role will help us create our flagship agency operation across EMEA.”

Mohamed El Wardani, Managing Director, Meltwater agency partnership division adds, “We are working with some of the leading names in PR, digital and advertising in the region. With the launch of this new division, we will focus more on enhancing this partnership to bring the latest media intelligence solutions to the market, offer agency specific support and referral programs. I look forward to leading this initiative.”

Arab News launches revamped website

/in , /by

Saudi Arabian daily newspaper Arab News has re-launched its website with a new design that offers enhanced usability and functionality. The revamped website includes a clearer layout with an opinion section, world news and business reports, as well as a spotlight section featuring key issues in the region and in foreign news.