Posts

Mindshare wins at ME Event Awards

/in , /by

Mindshare MENA was awarded Best Conference at the Middle East Event Awards, for this year’s annual media summit, titled ‘Content Decoded’. The WPP agency is a global media agency network helping clients to make collaborative and adaptive decisions across its paid, owned and earned marketing in real-time. The Middle East Event Awards were held at the Madinat Jumeirah in Dubai and recognised the region’s best events, across 22 categories including; Best Music Event, Best Use of Event Technology, Best Festival and Best Brand Activation.

“Our annual media conference was another smash success this year and we are proud that the Middle East Event Awards recognised the many original ideas that were integrated into ‘Content Decoded’ in order to surprise and engage attendees,” says Mouna Ajam, Regional PR Director, Mindshare MENA. “Our team looks forward to hosting many more conferences that address the most important industry issues we face today, using the agency’s signature out-of-the-box way of thinking.”

Phillip Westphal, Managing Director, Salt & Pepper Events, adds “We are honored to have been selected for Best Conference at the Middle East Event Awards. We always strive to leave an impact, so working with Mindshare’s innovative team was a great collaboration. We are extremely happy to be recognised with this award.”

Dubai Lynx 2016 Winners Announced

/in , /by

The Dubai Lynx International Festival of Creativity held its awards ceremony last night, attended by over 1,800 guests, at the Madinat Jumeirah to celebrate winners of the 10th annual awards. 2016 winners included J. Walter Thompson Dubai, UAE who won the Grand Prix for Good for its ‘I Can Teach You Too’ campaign for Dubai Cares; Leo Burnett Beirut, Lebanon who won the Promo and Activation Grand Prix for its ‘Merry Balconies’ campaign for Proctor and Gamble and Impact BBDO, Dubai who won Agency of the Year.

“There is an ever-increasing demonstration of globally-recognisable excellence at Dubai Lynx,” says Terry Savage, Chairman, Lions Festivals. “But what’s also apparent is the surge of a distinctly, proudly regional tone. We celebrate what sets MENA apart as well as what allows it to compete on the world stage.”

Sandra Farrero joins Madinat Jumeirah

/0 Comments/in /by

Jumeirah Group, the Dubai-based luxury hotel company, has appointed Sandra Farrero as the new Director of Marketing and Communications at Madinat Jumeirah. Having joined Jumeirah in June 2011, Sandra most recently co-led the pre-opening and launch phase of Jumeirah Port Soller Hotel and Spa in Mallorca, and brings to her new role a diverse portfolio of experience having worked across luxury hotels in Spain and England. Sandra will work alongside the Director of Sales and Marketing, where she will lead and further develop the resort’s dynamic marketing and communications team across PR, marketing and partnership development. From 2015 onwards, the pre-opening phase of Madinat Jumeirah’s expansion will become a crucial aspect of Sandra’s role, combined with an increased force on the resort’s digital strategy and brand development.

“I am very excited to have joined Madinat Jumeirah after spending the last three years in Mallorca,” says Sandra. “Madinat Jumeirah is the indisputable leader in luxury resort hospitality, and to be part of this incredible team of colleagues is an honour.”

Winners of Dubai Lynx Awards 2014 announced

/0 Comments/in /by

The winners of the Dubai Lynx International Festival of Creativity 2014 have been announced, following last night’s lavish gala awards ceremony. With eight international juries judging from a total of 2,279 entries in 15 Awards categories, 503 were shortlisted with a total of 207 awards presented. Sponsored by Motivate Publishing and Choeiri Group, the Dubai Lynx Awards ceremony was held at the Madinat Arena, Madinat Jumeirah.

Memac Ogilvy Dubai was awarded the Agency of the Year title, with Starcom Mediavest Group winning Media Agency of the Year, and the Network of the Year was awarded to Ogilvy & Mather.

Kairo, Cairo were given the title of Independent Agency of the Year, while Land Rover was presented with the Advertiser of the Year award. The Lynx Palm Award, given to the most awarded Production Company in the Film or Film Craft sections, was won by Dé Ja Vu, Dubai.

The individual award for Dubai Lynx Advertising Person 2014, was awarded to Eddie Moutran, Chairman and CEO of Memac Ogilvy Group MENA.