Kate Grevillé – The Media Network

Q Communications secures hospitality account

September 5, 2017/in Account win /by Shelly Mistry

Rosewood Abu Dhabi has appointed Q Communications as its content and social media agency. Located on Al Maryah Island, Rosewood Abu Dhabi is directly connected to The Galleria and Cleveland Clinic, and is home to a selection of F&B outlets such as Sambusek, Dai Pai Dong and Hidden Bar. The agency will be responsible for creating engaging content for the brand as well as handle its influencer outreach and social media strategy.

“The Q Communications team based in Abu Dhabi is incredibly passionate about the hospitality industry and having worked within the capital for many years, understands the emirate’s unique market and consumer,” says Kate Greville, Managing Director, Q Communications, Abu Dhabi. “Rosewood Abu Dhabi’s proposition and its appetite for an innovative digital approach is very exciting and we’re looking forward to creating some really engaging content that grabs attention as well as drives a buzz and conversation online.”

F&B franchise appoints Q Communications

August 20, 2017/in Account win, Featured /by Suad Ashimi

UAE-based communications agency, Q Communications has been appointed as the PR partner for the launch of California Pizza Kitchen in Al Ain. Set to open at the end of August 2017, California Pizza Kitchen will offer a unique culinary experience with a modern twist of Californian flavours on variety of popular dishes. Q Communications will be responsible for all PR activities and media relations for the launch of California Pizza Kitchen in Al Ain.

“We’re really excited to be working with California Pizza Kitchen to launch the brand’s sixth UAE branch and first offering in Al Ain,” says Kate Greville, Managing Director, Q Communications, Abu Dhabi. “As a restaurant concept, California Pizza Kitchen truly stands out from the competitive set with its vibrant menu and creative as well as colourful interior. We are confident that it will become a popular dining spot in Al Ain.”

Q Communications secures Italian F&B brand

August 15, 2017/in Account win, Featured /by Suad Ashimi

UAE-based communications agency, Q Communications has been appointed as the PR agency for Cipriani Yas Island. Launched in Abu Dhabi in 2010, Cipriani Yas Island is a fine dining Italian restaurant that offers fresh and authentic Italian cuisine to food lovers across the UAE. Q Communications will be responsible for all PR activities for Cipriani Yas Island through events, traditional media, influencer engagement and creative activations to increase awareness and create buzz as well as talkabilty of the restaurant within the Abu Dhabi social scene.

“We’re really thrilled to be working with such an iconic restaurant brand like Cipriani, which has a stellar reputation worldwide,” says Kate Greville, Managing Director Abu Dhabi, Q Communications. “The Cipriani Yas Island team is incredibly creative so we can’t wait to start getting the news out about all the exciting things that are happening at the restaurant over the upcoming months.”

Q Communications wins Sunset Music Festival

September 6, 2016/in Account win, Featured /by Emily Churchill-Owen

Q Communications has been appointed to manage all PR activities for Abu Dhabi’s inaugural, one-day, open-air music event Sunset Music Festival. Organised by Zayed Sports City, the must festival will take place on October 21, 2016 and will feature artists including; Gabrielle, Snap, Arrested Development and Freshly Ground. Q Communications will be working to increase awareness of the event across the UAE.

“We are delighted to welcome Sunset Music Festival on-board with us,” says Katie Harvey, Managing Director, Q Communications.”It is an exceptional concept and we look forward to driving awareness towards this exciting festival.”

Q Communications secures new F&B Client

March 10, 2016/in Account win, Featured /by Michelle J Kuehn

Q Communications’ Abu Dhabi office has been appointed by Retail and Beyond to launch a new licensed restaurant, lounge and terrace in the capital. BU! Trinity is a pan-Latin destination located in the World Trade Centre Mall and is set to open at the end of this month. Q Communications will be responsible for supporting the launch of the venue onto the Abu Dhabi social scene, as well as maintaining buzz around the venue post-opening. The agency will also promote the venue through media and influencer engagement, as well as creative activations, over the next 12 months.

“We’re really excited about BU! launching in the capital, it’s definitely going to shake things up,” says Kate Greville, Director, Q Communications ME. “The name BU! originates from the Spanish word BU-enisimo, meaning exceptionally good, which is what people can expect – exceptionally good food, drinks and entertainment. The BU! team is incredibly creative and passionate and we have been working with them behind the scenes, so can’t wait to start talking to the media about BU!”

Q COMMUNICATIONS SIGNS THE LUXURY NETWORK

December 16, 2015/in Account win /by Michelle J Kuehn

Q Communications has been appointed by The Luxury Network to help launch and raise awareness of the membership group in the UAE. The consultancy will oversee PR, communications and events for the network’s newly launched Dubai and Abu Dhabi offices. Q Communications is a founding member of the network, alongside Tiffany & Co., Lamborghini, Royal Jet Group, Bombardier, Sofitel Hotels and Bang & Olufsen.

Working closely alongside Dubai-based Juan Perez and Oksana Bondar, who are spearheading the UAE division of the network, Q Communications will start a media engagement campaign designed to create mass awareness of the The Luxury Network’s foray into the UAE market and help to drive membership.

“The Luxury Network is the world’s leading luxury affinity marketing, partnerships and events group and expansion into Dubai and Abu Dhabi – two cities renowned for their love of high end brands – is a strategic step towards growing the network globally,” says Elsa Roodt, Director and Co Founder, Q communications. “With our portfolio of luxury clients and expertise within the sector, we are very excited to be on board as its agency and as a founding member, and hope to support The Luxury Network in reaching its business objectives.”

Q Communications secures Yas Beach

November 11, 2015/0 Comments/in Account win /by Emily Churchill-Owen

Q Communications has been appointed by Yas Beach to help unveil the venue’s new look and expansion on November 19, 2015. Yas Island’s only beach opened in 2013 and its new features include a new VIP lounge, restaurant, tikki bar and food quarter. Q Communications will start a media and influencer engagement campaign designed to create mass awareness of the new facilities both pre and post launch. The agency will be supporting Yas Beach across the UAE, with a focus on local business.

“Yas Beach is an iconic Abu Dhabi venue,” says Kate Greville, Managing Director, Q Communications. “Yas Island itself is famous for hosting the Formula 1 and we now want to make it famous for a truly unique Abu Dhabi beach destination. The Q Communications Abu Dhabi office has only been open for a month but the team’s passion, excellent experience in this sector and strong media contacts allowed us to create a launch programme which will enable Yas Beach to achieve its objectives.”

Kate Grevillé joins Q Communications

October 19, 2015/0 Comments/in Movers & Shakers /by Emily Churchill-Owen

Q Communications’ Abu Dhabi office has welcomed Kate Grevillé to the role of Middle East Director. Joining Q Communications from UK agency Tangerine, where she worked as Associate Director, Kate has over 10 years of experience in the communications industry and has lead global consumer campaigns for brands including Pizza Hut, Manchester United Soccer Schools and The North Face. Her new role will see Kate lead and grow Q Communications’ team in its recently launched Abu Dhabi office, she will be responsible for driving growth, managing client relations, day-to-day business operations and new business development, reporting to the agency’s Co-Founders and Directors, Katie Harvey and Elsa Roodt.

“Kate is hugely talented and brings with her some fantastic global experience which will be a valuable asset to Q Communications,” says Katie Harvey, Co-Founder and Director, Q Communications. “Her experience in the hospitality sector specifically, is second to none and we’re delighted to have her on board.”

Kate adds “Q Communications has an exceptional reputation. The team is well known for running highly impactful campaigns which achieve meaningful results. The expansion into Abu Dhabi with the opening of Q Communications ME is the first stage of a wider expansion plan into the GCC. Abu Dhabi is a thriving business environment and offers so much opportunity , especially within the hospitality industry and in the digital arena.”

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