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Festival of Media MENA reveals award winners

Winners of the Festival of Media MENA Awards 2017, in partnership with Mediaquest, has been announced following the conclusion of the third edition of its conference on April 26, 2017. Held at the Jumeirah Zabeel Saray hotel, the awards focused on the evolution of the media industry to celebrate the best in media thinking and communications across the region. The event saw major wins for Starcoms winning Agency Network of the Year, OMD UAE for Agency of the Year and MEC MENA for Campaign of the Year, while other winners also include Garage 366 for Best Use of Mobile, Magna Egypt for Best Engagement Strategy and MediaVest | Spark for Best Social Media Strategy. The winners were judged by a panel divided into two groups and chaired by Asad Rehman, Director of Media at Unilever MENA and Nick Graham, Director of Global Digital Marketing and Media at Huawei for the event.

“It is a privilege and a great responsibility to be asked to chair an awards ceremony that is as prestigious as the Festival of Media MENA,” says Asad Rehman, Director of Media, Unilever MENA. “Too often we are in the office with our heads down, but judging gives us the opportunity to open the windows and see what else is happening in the region.”

Entries for Festival of Media now open

Festival of Media MENA is now accepting entries for its 2017 awards ceremony. The third edition of the festival launches a series of new award categories including Best Use of Traditional Media, Best Use of an Influencer, Best Use of Real-time Marketing, Best Branded Content Creation, Best use of Gamification, Best Insight Award, Best Local Execution of a Brand, The Creative Use of Data Award and Best Not-For-Profit Campaign. Following the entry deadline on February 2, 2017, the shortlisted nominees will be announced on March 15, 2017.

In collaboration with C Squared and Mediaquest, the festival will take place on April 26, 2017. Festival of Media MENA invites media agency networks and innovative media owners as well as marketers of the region to attend a one-day industry-centric conference and an awards ceremony to celebrate their work and achievements. The conference provides a platform for the attendees to discuss media trends and technologies as well as network with industry professionals to promote their initiatives to prospective clients and agencies.