New CNN art and culture series to launch
CNN International is launching CNN Ones to Watch – a major new feature show debuting globally on CNN – which will delve into a range of colourful and diverse artistic and cultural fields to showcase future talent. Each month, CNN Ones to Watch will focus on a particular discipline – from modern dance to classical music, filmmaking to architecture and sculpture – as a recognised master of their craft identifies ‘ones to watch’ and explains why their careers are on an upward trajectory. Through this narrative, the master in each show will guide viewers into their art form, how its evolving and what new talent needs to accomplish.
Launching on October 10, 2014, CNN Ones To Watch will air across all CNN platforms – with the programme running on CNN International global feeds and on CNN en Espanol. In addition, vignettes from the programme will air on CNN US.
The series – sponsored by Cartier – will also have a number of digital elements to complement the on–air programming. Alongside video content from CNN Ones to Watch, a dedicated microsite will include interactive and social features, such as behind–the–scenes Instagrams and Vines from contributors.
“CNN Ones to Watch is one of the most extensive and exciting feature shows to appear on CNN International,” says Mike McCarthy, Senior Vice President and General Manager, CNN International. “Its broad remit will take viewers on a global journey to explore a diverse mix of arts and culture through the eyes of a master in their field and give the inside track on who could be tomorrow’s Carlos Acosta, Spike Lee or Rem Hoolhaas. The first episode will really set the standards with first class contributors and elements that will give viewers a real insight into the world of portraiture.”