Posts

IABC to host EMENAComm

/in , /by

The International Association of Business Communicators (IABC) will be hosting EMENAComm in the Middle East. Set to take place on February 11-12, 2019 in Bahrain, the communications event will provide the region’s communicators with insights and tools needed to help their organisations achieve strategic transformation through communications. The event will also seek to showcase practices and innovations that are changing how corporations, agencies and NGOs are achieving success through communications and feature keynotes by former Apple executives on how communications played a key role in the company’s turnaround.

“The way we communicate has completely changed, and the role of the communicator is transforming as well,” says Alex Malouf, Past Chair, IABC Europe, Middle East and North Africa. “Communicators have a valuable role to play in every organisation, and EMENAComm will help drive this transformation so that the region’s communicators are both empowered to do more and are recognised as change makers by their organisational leadership.”

Acorn Strategy makes new appointment 

/in /by

Marketing and communications consultancy, Acorn Strategy has appointed Archana Sivaramakrishnan to the role of Account Manager. With a Masters degree in International Marketing, Archana most recently worked in Bahrain across both clients and agencies. In her new role, she will join the TwoFour54 team, implementing PR and marketing strategy and media relations.

“I’m really excited to join the Acorn team at TwoFour54,” says Archana. “I’m keen to work with some of our high-profile hospitality, leisure and healthcare clients to implement best-in-class strategies and support their business goals with effective PR and marketing solutions.”

Cicero & Bernay expands operations in the GCC

/in , /by

Public relations consultancy, Cicero & Bernay (C&B) has signed a new affiliation with Bahrain-based public relations agency, Daily Public Relations (Daily PR) and Oman-based boutique marketing and communications agency, ProComms as part of its expansion plan into the GCC. The new strategic partnership will see both regional agencies enhance C&B’s presence and grow its client portfolio across the GCC by providing PR services and strategies, as well as on-ground support and development of targeted communication to cater to the growing markets in Bahrain and Oman.

“Daily PR and ProComms both share C&B’s ethos – delivering tailored and impactful communication services for clients – and we look forward to working closely with them to deliver even more comprehensive and targeted programmes,” says Ahmad Itani, COO, Cicero & Bernay. “By sharing complementary insights, we will enrich C&B’s already highly effective delivery across both of its markets and the wider MENA region.”

New appointment at HOT Media

/in , /by

Dubai-based publishing company, HOT Media Publishing has appointed Mohamed Galal to the role of Business Development Manager. With over nine years of experience, Mohamed previously worked with Motivate Publishing as Advertising Manager for Gulf Business magazine, with Crestcom as Senior Training and Business Development Manager and most recently with ATL Media as Advertising Manager – Sales. In his new role, he will work on increasing sales and revenue as well as finding new businesses for HOT Media and overseeing its markets in Saudi Arabia, Oman, Kuwait, Bahrain, Lebanon and Egypt.

“I’m excited to join HOT Media and be back in the media and publishing industry,” says Mohamed. “I look forward to working with the wonderful team at HOT Media and contributing towards making this year yet another outstanding year for the company.”

BPA announces concurrent release of audience metrics

/in , /by

Global assurance provider BPA Worldwide has announced the concurrent release of audience metrics for 24 consumer magazines, 14 business publications and four newspapers in the Middle East, for the six-month period that ended on December 30, 2016. The top-line figures in the Trend Report About Circulation (TRAC) cover media with operations in the UAE and Bahrain. Included in the report are the headline average qualified circulations and other channels, including web traffic ‘average unique browser’, social media and apps downloads from the most recent December 2016-ending BPA brand reports.

The full concurrent release report can be accessed under news releases on www.bpaww.com

Saudi Arabian news channel closes

/in , /by

Saudi Arabian-based news channel, Al-Arab has announced the closure of its news channel after two years of operation. Launched in 2015 by Al-Waleed Bin Talal, Al-Arab will cease operations with immediate effect after being shut down from its headquarters in Bahrain.

BPA Worldwide announces concurrent release of data

/in , /by

Global assurance provider BPA has announced the concurrent release of audience metrics for 36 consumer magazines, 16 business publications and five newspapers in the Middle East, for the six-month period that ended on June 30, 2016. The top-line figures in the Trend Report About Circulation (TRAC) cover media with operations in five Middle East countries; Bahrain, Lebanon, Qatar, Saudi Arabia and the United Arab Emirates. Included in the report are the headline average qualified circulations and other channels, including web traffic ‘average unique browser’, social media and apps downloads for the most recent June 2016-ending BPA brand reports.

“The concurrent release of audience data for consumer and newspapers based in the region helps level the playing field in the marketplace,” says Rana Hariz, Director, BPA Middle East. “Media buyers and advertisers can turn to this single report and make an accurate evaluation of audience metrics between brands before they buy.”