Dubai-based luxury communications agency, The Qode has been appointed as the PR partner for Roberto Cavalli fashion in the UAE. Sitting under the umbrella of the Roberto Cavalli Group, Roberto Cavalli’s fashion line is taking a new direction under the control of newly appointed Creative Director, Paul Surridge. The collection aims to showcase the life of the modern woman by creating a wardrobe that is bold, athletic and real. The Qode will be responsible for all PR and communication activities for the brand in the UAE.
“We are excited to be part of this new chapter in the life of Roberto Cavalli’s brand under the new Creative Director, Paul Surridge,” says Ayman Fakoussa, Managing Partner, The Qode. “His first collection has already received great acclaim and we look forward to sharing his more contemporary approach to womenswear for the brand which has a rich heritage in the fashion world.”