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LinkedIn’s new video feature launches

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LinkedIn has launched a new video feature that allows users to record upload and post native videos directly from their LinkedIn mobile applications to their feed. The new addition to the platform would be available to users globally and would enable them to start conversations, and share their professional knowledge as well insights through videos. To record a video or upload an existing video, users can click on the share button and tap the video icon directly from their iOS or Android devices to start recording or uploading a video to post on their feed.

LinkedIn Marketing Awards launches

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LinkedIn has launched LinkedIn Marketing Awards across the Middle East and Europe. The new marketing awards aims to celebrate the best B2B campaigns and content across the region and is now open for entires to businesses of all sizes. The deadline for submissions will be on September 7, 2017 with the finalist to be shortlisted on September 18, 2017. Winners of the awards will be announced on October 5, 2017 and will be selected by a panel 20 of experts from various fields including creative, strategists, media planners and top B2B marketers from across region. The People’s Choice award will be the only award to be decided by the public vote.

The full category list and entries can be can be found on the awards website.

“Our platform is home to some of most innovative and creative B2B marketing on the planet and it’s time we gave these brands the recognition they deserve,” says Ziad Rahhal, Head of LinkedIn Marketing Solutions, MENA, LinkedIn. “We are asking brands in the Middle East of all shapes and sizes, across any sector, for any budget, to submit their campaigns and help us show their brilliance to the world.”

Amey Borkar joins SPI Publishing

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Amey Borkar has joined the SPI Publishing team as Assistant Editor. Amey, who previously worked as Copy Editor and Features Writer at Gomantak Times in Goa, India, will be reporting and editing for three magazines, Intelligent SME, Robust RAK and Apps Middle East.
“I am delighted to be here and extremely excited to kick-start this new innings of my career,” says Amey. “I am really looking forward the UAE experience.”