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Instinctif introduces new practice

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International business communications consultancy, Instinctif Partners Middle East has launched a new content and creative practice. The new practice will offer support in developing and producing creative content across platforms and events, while also extending into content development, creative consultancy and corporate reporting. It will also see the appointment of Abdul Mateen to the role of Graphic Designer. With 15 years of experience in the advertising and media industry, Abdul most recently worked with Fineline Advertising Agency as Arabic Graphic Designer. In addition, with over 16 years of experience in Europe and the Middle East, most recently working with Group 7 Properties, Pablo Aldav has been appointed to the role of Consultant.

“Our new Content & Creative practice caters to the growing demand for high-quality content in the Middle East market, especially to support Investor Relations and Financial Communications,” says Samantha Bartel, Managing Partner, Instinctif Partners Middle East. “Through the medium of storytelling and imaginatively using a range of platforms and channels, we can deliver the right communications strategy to effectively connect with audiences and deliver a compelling investment case.

 

Instinctif Partners Middle East secures MENA Transform Award

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International business communications consultancy, Instinctif Partners Middle East was recognised at the MENA Transform Awards that took place on May 8, 2018 at St. Regis Dubai, Al Habtoor City. The agency secured the award for Best External Stakeholder Relations during a Brand Development Project in recognition of a comprehensive IPO communications programme executed by the team and for support of ENBD REIT’s Dubai IPO.

“We are very proud to have received this award,” says Samantha Bartel, Managing Partner, Instinctif Partners Middle East. “We worked closely with the ENBD REIT team during the months and weeks that led up to the IPO, to ensure that all communications were aligned and that each workstream directly addressed the client’s key objectives. The result of this close and constructive relationship was the delivery of a widely-covered and well-received transaction. We have since been retained by ENBD REIT and look forward to passing future milestones together.”

Instinctif Partners Middle East makes new appointments

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International business communications consultancy, Instinctif Partners Middle East has made new appointments following its expansion. Rima Ali will take on the role of Senior Consultant having most recently worked with Hanover Middle East across clients such as Du, S&P Global and Dar Properties. In her new role, she will deliver strategic advice, manage content generation and provide media training for Instinctif Partners’ client network across the Middle East.

Also joining the team are Aashti Bawa and Rami Fahmi as Consultants. Aashti most recently worked with FTI Consulting, where she worked across a multifaceted communications offering for clients such as Bloomberg and Takaful Emarat. Rami, also worked with FTI Consulting, where he supported clients such as Manazel Real Estate and CFA Institute with corporate and financial services. In their new roles, they will work across Instinctif Partners’ portfolio of clients and manage the content as well as the media relations for the regional and international press.

“We’re proud of our achievements in 2017, having built a first-class client portfolio, for which we delivered exceptional results,” says Samantha Bartel, Managing Partner, Instinctif Partners Middle East. “We’re looking ahead to 2018 with a strong new business pipeline and a number of important and exciting projects planned for our existing clients. This is the perfect moment to grow and diversify our team, so we’re very pleased to welcome Rima, Aashti and Rami on board.”